Marketing Intern (Greater China)

China

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Not SpecifiedCompensation

InternshipExperience Level

Full TimeJob Type

UnknownVisa

HR Technology, SaaS, Cross-border EmploymentIndustries

Requirements

Candidates should be undergraduate or graduate students majoring in marketing, journalism, advertising, languages, or business, with a passion for content creation and strong Chinese copywriting skills. Proficiency in English as a working language and familiarity with social media platforms like WeChat Official Account, Xiaohongshu, Zhihu, and LinkedIn are essential. Prior experience in social media operation or content creation is a plus, as is a strong sense of self-drive, responsibility, and the ability to collaborate effectively remotely. Interest in HR, remote work, cross-border employment, or overseas business is also desired.

Responsibilities

The Marketing Intern will assist in writing content for HR professionals and business decision-makers, including industry insights, brand stories, case studies, FAQs, Xiaohongshu posts, and short video scripts. Responsibilities include supporting content planning through research, ideation, topic development, and editorial scheduling. The intern will also help maintain content publishing platforms, provide content support for market activities like webinars and workshops, assist with competitor content analysis and performance tracking, and perform other content marketing-related support tasks.

Skills

Content Marketing

Copywriting

Social Media Marketing

WeChat Official Account

Xiaohongshu

Zhihu

B2B Marketing

Content Creation

Market Research

Competitor Analysis

Brand Storytelling

Cross-cultural Communication

Salsify

Platform for managing product data and assets

About Salsify

Salsify provides a platform called CommerceXM that helps brands and retailers manage their product data and digital assets for online sales. The platform combines Product Information Management (PIM), Digital Asset Management (DAM), and Experience Management (XM) to ensure that product information is consistent and engaging across various online channels. Clients, including direct-to-consumer brands and large retailers, can automate the transformation of digital assets and synchronize supply chain data, which allows them to maintain a single source of truth for their product listings. This capability improves operational efficiency and enhances customer engagement, ultimately leading to increased sales. Salsify operates on a subscription-based model, offering different service tiers to meet the varying needs of its clients.

Boston, MassachusettsHeadquarters

2012Year Founded

$440.3MTotal Funding

SERIES_FCompany Stage

Data & Analytics, Consumer SoftwareIndustries

501-1,000Employees

Benefits

Health Insurance

Unlimited Paid Time Off

Stock Options

Health Savings Account/Flexible Spending Account

Risks

Increased competition from PIM leaders like Akeneo and Contentserv pressures Salsify to innovate.

Recent layoffs may impact operational capacity and employee morale.

Focus on new technology products could strain resources and affect core offerings.

Differentiation

Salsify integrates PIM, DAM, and XM for comprehensive digital commerce management.

CommerceXM platform offers seamless synchronization of supply chain data and digital assets.

Salsify's AI-driven content validation enhances product information accuracy and engagement.

Upsides

Recognition as a 'Leader' in PIM boosts market credibility and client attraction.

Partnership with Mamenta expands global reach and revenue opportunities.

New CFO David Forlizzi may introduce strategies for growth and profitability.

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