Marketing Intern at Universal Music Group

Manila, Metro Manila, Philippines

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Not SpecifiedCompensation

InternshipExperience Level

InternshipJob Type

UnknownVisa

Music, EntertainmentIndustries

Requirements

Official endorsement from University for a minimum of 200 hrs internship period
Students taking BS in Marketing, Communications, Media and/or other related fields
Basic knowledge of social media and graphic/video editing tools
Deep interest in the entertainment and music industry, very immersed in pop culture happenings - especially on the international music scene
Collaborative and good interpersonal skills; willing to take on multiple tasks

Responsibilities

Support the execution of marketing campaigns both online and offline - from social strategy to event production
Support the content development team for social media planning, content development - from graphic design to visual editing
Support the social media team to grow fan communities and owned community channel/s
Support the marketing team by developing marketing studies that cover trends, consumer insights, etc

Skills

Key technologies and capabilities for this role

Social MediaGraphic DesignVideo EditingMarket ResearchEvent ProductionContent StrategyCommunity Building

Questions & Answers

Common questions about this position

What is the salary for the Marketing Intern position?

This information is not specified in the job description.

Where is the Marketing Intern role based?

The role is based in Manila.

What skills or traits are desirable for this internship?

Desirable traits include official university endorsement for a minimum 200-hour internship, studying BS in Marketing, Communications, Media or related fields, basic knowledge of social media and graphic/video editing tools, deep interest in entertainment and music industry, and collaborative interpersonal skills.

What is the company culture like at Universal Music Group?

UMG is committed to artistry, innovation, and entrepreneurship, fostering the development of services and platforms to broaden opportunities for artists and create new experiences for fans.

What makes a strong candidate for the Marketing Intern role?

Strong candidates are university students in Marketing, Communications, Media or related fields with official endorsement for at least 200 hours, basic social media and editing skills, passion for international music and pop culture, and collaborative skills.

Universal Music Group

Global music recording, publishing, and distribution

About Universal Music Group

Universal Music Group (UMG) operates as a major player in the global music industry, engaging in recording, publishing, and distribution across over 60 countries. The company works with a wide range of clients, from famous artists like Elton John and Taylor Swift to new and independent musicians. UMG's operations include selling physical and digital music, streaming services, licensing music for various media, and organizing live performances. The company signs artists to contracts, produces their music, and manages their publishing rights, while also offering marketing and promotional services to help artists expand their reach. UMG generates revenue through multiple channels, including music sales, streaming subscriptions, licensing fees, live performances, and merchandise. This diverse approach allows UMG to maintain its leadership position in the music market by providing comprehensive support to artists and capitalizing on various revenue opportunities.

Santa Monica, CaliforniaHeadquarters

1934Year Founded

$3,890.9MTotal Funding

IPOCompany Stage

Consumer Goods, EntertainmentIndustries

10,001+Employees

Benefits

Competitive Salary

401k

Flexible PTO

Medical, dental, visiion insurance

Student Loan Repayment Assistance & Tuition Reimbursement

Well-Being Allowance

Risks

Legal battle with Drake over 'pay-for-play' could harm UMG's reputation.

Downtown Music acquisition may face regulatory scrutiny, delaying expansion plans.

AI partnership with Amazon may not fully address evolving AI content challenges.

Differentiation

UMG leads the music industry with a diverse global presence in 60+ countries.

UMG's artist-centric streaming model enhances engagement and revenue for musicians.

UMG's strategic partnerships, like with Amazon, bolster innovation and content protection.

Upsides

UMG's acquisition of Downtown Music boosts its independent music sector presence.

Partnership with KLAY Vision positions UMG as a leader in AI-driven music innovation.

Collaboration with WPP enhances UMG's marketing capabilities and global reach.

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