Marketing Finance Analyst – Retail Incentives at General Motors

Oshawa, Ontario, Canada

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Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Automotive, RetailIndustries

Requirements

Demonstrated ability to analyze data, draw insights and make recommendations
Demonstrated ability to manage multiple projects/programs
Proven interpersonal skills to develop and maintain effective working relationships
Successfully obtained a University Degree or College Diploma
(Preferred) Bachelor of Commerce with major/concentration in Finance
(Preferred) MBA, CA or equivalent
(Preferred) Proficient in Data Science and/or AI

Responsibilities

Support the development and financial modeling of national and regional retail incentive programs
Provide support to the Brand teams by evaluating various incentive recommendations and their financial impact
Analyze vehicle sales performance, market share, and competitive activity to inform incentive strategy
Benchmark GM programs against key competitors
Optimize incentive programs by identifying cost-saving opportunities, improving ROI, and ensuring alignment with strategic objectives
Conduct special studies and ad hoc financial analysis to support strategic decision-making
Lead process efficiency initiatives by streamlining workflows, automating reporting, and enhancing system capabilities for incentive tracking and forecasting
Lead monthly forecast coordination for incentive spend, aligning with finance and marketing stakeholders
Monitor incentive spend, ROI, and program effectiveness using tools such as Excel, Power BI, etc
Present findings and recommendations to senior leadership and cross-functional stakeholders
Track key KPIs such as incentive cost per unit, lease and finance penetrations, and forecast accuracy
Review and ensure application of appropriate internal controls, SOX compliance and financial procedures
Collaborate with accounting and compliance teams to maintain audit readiness and internal controls
Contribute to system enhancements and automation initiatives related to incentive tracking and reporting
Manage special projects and cross-functional initiatives that drive strategic improvements in incentive design, operational efficiency, and business performance

Skills

Excel

Power BI

Financial Modeling

Data Analysis

Forecasting

ROI Analysis

KPI Tracking

SQL

General Motors

Designs, manufactures, and sells vehicles

About General Motors

General Motors designs, manufactures, and sells vehicles and vehicle parts, catering to individual consumers, businesses, and government entities. The company operates in both traditional internal combustion engine vehicles and the growing electric vehicle (EV) market, generating revenue through vehicle sales and financing services. GM stands out from competitors with its commitment to community service, sustainability, and diversity, as evidenced by a majority female Board of Directors. The company's goal is to balance traditional automotive manufacturing with technological advancements in electric and autonomous vehicles.

Detroit, MichiganHeadquarters

1908Year Founded

$486.7MTotal Funding

IPOCompany Stage

Automotive & Transportation, Financial ServicesIndustries

10,001+Employees

Benefits

Paid Vacation

Paid Sick Leave

Paid Holidays

Parental Leave

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

401(k) Company Match

401(k) Retirement Plan

Tuition Reimbursement

Student Loan Assistance

Flexible Work Hours

Discount on GM vehicles

Risks

Shutting down Cruise Robotaxi may affect investor confidence in GM's AV strategy.

Chevrolet Equinox EV recall could harm GM's safety reputation.

Leadership transition in design may disrupt continuity and brand identity.

Differentiation

GM's Dynamic Fuel Management system enhances fuel efficiency in traditional vehicles.

GM leads in board diversity with 55% women directors.

GM's pivot to personal autonomous vehicles aligns with consumer trends.

Upsides

Partnership with Nvidia boosts GM's autonomous vehicle technology capabilities.

Collaboration with ChargePoint expands EV charging infrastructure, enhancing consumer appeal.

Bryan Nesbitt's appointment as design head may bring innovation to GM's vehicle design.

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