Marketing Communications Manager at Fortra

United States

Fortra Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Cybersecurity, Technology, B2B SoftwareIndustries

Requirements

  • Highly structured, proactive, and detail-driven
  • Thrives in complex technical ecosystems
  • Ability to translate technical value into compelling narratives
  • Operational rigor in planning, prioritization, and execution
  • Strong communication fundamentals
  • Ability to work with technical SMEs and product teams
  • Structured, organized, fast, delivery-oriented leader
  • Experience leading a small team and providing guidance, direction, and accountability

Responsibilities

  • Lead deliverables for product/service launches, MFT announcements, and internal initiatives
  • Manage communication activities, including announcements, PR, media outreach, social media, building a consistent cadence of business and technical content, and MFT updates
  • Deliver and execute the content strategy for LinkedIn, YouTube, and other relevant channels; oversee social advocacy programs
  • Ensure brand guidelines consistency and appropriate brand voice and tone across communications and collateral
  • Develop and distribute internal communications ensuring teams have clear, timely, and consistent information on news, updates, releases, and collateral
  • Develop customer stories, case studies, briefs, and industry narratives
  • Partner with SMEs to translate technical concepts into high-quality content for audiences
  • Oversee the full editorial calendar (blogs, newsletters, campaigns, social, releases)
  • Lead and enforce standards for clarity, accuracy, and technical credibility
  • Own content governance and project management/workflows tools: assets validation, updated repositories, version control, naming conventions, outdated assets management
  • Communicate proactively when assets are updated, replaced, or deprecated, ensuring all stakeholders access accurate and current resources
  • Oversee production of marketing collateral, sales materials, and visual assets
  • Manage internal and external design workflows for content, campaigns, and brand visuals
  • Ensure creative output aligns with brand standards and technical messaging requirements
  • Establish structured communication planning processes (quarterly → monthly → weekly); implement best-practice workflows, documentation, and reporting to increase visibility of progress and results
  • Lead and mentor a communications team, ensuring clear direction and high execution quality; foster a culture of initiative, problem-solving, proactive communication, operational excellence, and accountability
  • Hire and manage external agencies (creative, design, PR, production) and freelancers, ensuring clear scopes, feedback, and performance
  • Own the communications budget: forecast, track, and optimize spend
  • Drive continuous improvement by researching new communication tools, workflows, and best practices
  • Propose and deliver improvements that increase efficiency

Skills

Brand Management
Content Strategy
Communications Planning
PR
Media Outreach
Social Media
LinkedIn
YouTube
Team Management
Technical Writing
Message Consistency
Product Launches

Fortra

Cybersecurity solutions for businesses and enterprises

About Fortra

Fortra provides cybersecurity solutions aimed at protecting businesses from evolving cyber threats. Their products include threat detection and response, data protection, network security, and automation tools, all designed to work together seamlessly. Fortra differentiates itself from competitors by focusing on customer success and offering integrated and scalable solutions that can adapt to the needs of both small and large organizations. The company's goal is to simplify cybersecurity for its clients, ensuring they can operate securely and efficiently in a complex digital landscape.

Eden Prairie, MinnesotaHeadquarters
1991Year Founded
GROWTH_EQUITY_VCCompany Stage
CybersecurityIndustries
1,001-5,000Employees

Benefits

Flexible Work Hours

Risks

Increased competition from market leaders may impact Fortra's market share and pricing.
Potential class action suit from ransomware attack could harm Fortra's reputation and finances.
Dependency on third-party distributors may affect direct customer relationships and profit margins.

Differentiation

Fortra offers integrated and scalable cybersecurity solutions for diverse business needs.
The company focuses on customer-centric approaches to enhance cybersecurity posture and automation.
Fortra's XDR solution provides comprehensive security across identity, network, cloud, and endpoints.

Upsides

Growing demand for XDR solutions boosts Fortra's market potential and client base.
Strategic partnerships in North America and EMEA expand Fortra's reach and service offerings.
Recognition as a market leader in security awareness training enhances brand reputation.

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