Marketing Analyst at Ogilvy

London, England, United Kingdom

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Marketing, Advertising, Behavioral ScienceIndustries

Requirements

Bachelor’s or Master’s degree in Statistics, Mathematics, Data Science, Economics, Computer Science or a related quantitative field
Strong grounding in statistical modelling, experimental design and hypothesis testing; familiarity with causal inference and time-series methods
Proficiency with SQL and either Python or R for data manipulation, analysis and visualisation; comfortable with Git and reproducible workflows
Hands-on experience with CreatorIQ and Sprinklr, or exposure to social listening tools (e.g., Brandwatch, Talkwalker) and native platform analytics

Responsibilities

Partner with clients and internal teams to understand business objectives and develop data-driven marketing recommendations
Apply advanced statistical techniques, including regression analysis, time-series forecasting, causal inference, and predictive modelling, to analyse social and influencer campaign performance
Extract, clean, and manipulate large datasets using SQL, Python, or R from social media and influencer platforms such as CreatorIQ and Sprinklr
Design and implement measurement frameworks, attribution models, and dashboards (Tableau, Power BI) to track campaign effectiveness and provide clear, actionable insights
Conduct deep-dive quantitative analyses to identify trends, anomalies, and optimisation opportunities in social and influencer campaigns
Support experimentation, including A/B testing and other experimental designs, with rigorous statistical analysis to validate hypotheses
Translate complex data into clear, concise, and compelling reports and narratives for both technical and non-technical audiences
Contribute to evaluating and integrating new analytical tools and methodologies to enhance the team’s capabilities
Support competitive benchmarking and trend analysis to inform strategic recommendations

Skills

Key technologies and capabilities for this role

Social Media AnalyticsInfluencer MarketingData AnalysisStatistical AnalysisDashboardsMeasurement FrameworksTest and LearnStorytellingCreator Economy

Questions & Answers

Common questions about this position

What is the location and work arrangement for this role?

The position is based in London with a hybrid working model.

What technical skills are required for this Marketing Analyst role?

Required skills include SQL, Python or R for data manipulation, advanced statistical techniques like regression analysis and predictive modelling, and experience with Tableau or Power BI for dashboards.

What is the contract duration and type for this position?

This is a full-time fixed-term contract lasting 12 months.

What does the company culture at Ogilvy UK emphasize?

Ogilvy UK focuses on creating iconic ideas with impact, specializing in brand advertising, customer experience, PR, influence, and consulting fueled by Behavioural Science, with award-winning campaigns and events like Nudgestock.

What makes a strong candidate for this Marketing Analyst position?

A strong candidate is highly analytical and creatively minded, with expertise in social and influencer data, statistical rigour, and the ability to transform insights into compelling narratives and actionable recommendations.

Ogilvy

Global advertising and brand experience agency

About Ogilvy

Ogilvy operates as a global advertising, marketing, and public relations agency focused on creating and managing brand experiences. The company helps businesses establish a unique brand identity, develop engaging customer experiences, and communicate compelling brand stories. Their services include advertising campaigns, digital marketing, public relations, and brand consulting, which they offer on a project basis or through long-term contracts. Ogilvy differentiates itself from competitors by leveraging its extensive global presence and deep industry knowledge to deliver tailored marketing strategies for a diverse range of clients, including well-known brands and non-profit organizations. The goal of Ogilvy is to drive growth and brand loyalty for its clients through impactful marketing solutions.

New York City, New YorkHeadquarters

1948Year Founded

ACQUISITIONCompany Stage

Consulting, Consumer Goods, EntertainmentIndustries

5,001-10,000Employees

Benefits

Hybrid Work Options

Risks

Increased competition from digital-first agencies offering cost-effective solutions.

The rise of in-house marketing teams reduces demand for external agency services.

Economic uncertainties and budget cuts may impact Ogilvy's revenue streams.

Differentiation

Ogilvy's global presence spans 132 offices in 83 countries, offering extensive reach.

The agency's six core capabilities provide comprehensive brand solutions for diverse client needs.

Ogilvy's legacy of iconic campaigns positions it as a leader in creative marketing.

Upsides

AI-driven marketing strategies enhance personalized campaigns and client ROI.

Short-form video content offers new storytelling opportunities on platforms like TikTok.

Ogilvy's recognition in Forbes' Best Consulting Firms list boosts its consulting credibility.

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