Global Marketing Strategist - Citrix
Arrow Electronics$76,800 - $92,950/year
Full Time
Junior (1 to 2 years)
Manager, Global Product Marketing at Baxter International
Deerfield, Illinois, United States
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Healthcare, Medical DevicesIndustries
Requirements
- Bold ideas grounded in insight, with ability to turn them into action
- Critical thinking, clear communication, and collaboration across functions
- Curious, analytical, and always listening, with deep understanding of healthcare and business
- Strategic problem solver, competitive achiever, and collaborative leader
Responsibilities
- Conduct voice of the customer research to develop the future roadmap
- Support geographic expansion into new and emerging markets
- Drive global evidence generation to support clinical and economic value
- Advance connectivity innovation, including EMR integration and advanced data reporting
- Lead global upstream marketing efforts for the ICU beds portfolio ($200M business)
- Drive portfolio growth through cross-functional alignment in a matrixed environment
- Shape global strategy and ensure alignment across regions
- Cultivate deep understanding of global market dynamics, competitive insights, and industry trends to drive innovation and growth
- Leverage data analytics to size markets, define growth rates, and inform strategic decisions
- Develop and maintain comprehensive understanding of the competitive landscape, including market positioning, strategies, and tactics of key competitors
- Conduct and apply market research to uncover trends, challenges, and opportunities that inform business strategy
- Engage in strategic collaboration and cross-functional engagement
Skills
Product Marketing
Voice of Customer
Market Research
Geographic Expansion
Evidence Generation
Strategic Planning
Cross-functional Collaboration
Analytical Skills
Healthcare Marketing
Baxter International
Provides essential medical products and services
About Baxter International
Baxter International provides a wide range of medical products and services essential for healthcare. The company operates in several areas, including critical care, hospital care, nutritional care, renal care, and surgical care. Its products are used in various settings, from emergency rooms to home healthcare, helping to meet the needs of patients and healthcare professionals. Baxter develops, manufactures, and distributes medical devices, pharmaceuticals, and biotechnology products, generating revenue through sales to healthcare providers and institutions. A key aspect that sets Baxter apart from competitors is its recent acquisition of Hillrom, which enhances its ability to offer comprehensive healthcare solutions. The company's goal is to improve care outcomes and increase access to healthcare through continuous innovation and a focus on patient needs.
Deerfield, IllinoisHeadquarters
1931Year Founded
IPOCompany Stage
Biotechnology, HealthcareIndustries
10,001+Employees