Manager, Global Product Marketing at Baxter International

Deerfield, Illinois, United States

Baxter International Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Healthcare, Medical DevicesIndustries

Requirements

  • Bold ideas grounded in insight, with ability to turn them into action
  • Critical thinking, clear communication, and collaboration across functions
  • Curious, analytical, and always listening, with deep understanding of healthcare and business
  • Strategic problem solver, competitive achiever, and collaborative leader

Responsibilities

  • Conduct voice of the customer research to develop the future roadmap
  • Support geographic expansion into new and emerging markets
  • Drive global evidence generation to support clinical and economic value
  • Advance connectivity innovation, including EMR integration and advanced data reporting
  • Lead global upstream marketing efforts for the ICU beds portfolio ($200M business)
  • Drive portfolio growth through cross-functional alignment in a matrixed environment
  • Shape global strategy and ensure alignment across regions
  • Cultivate deep understanding of global market dynamics, competitive insights, and industry trends to drive innovation and growth
  • Leverage data analytics to size markets, define growth rates, and inform strategic decisions
  • Develop and maintain comprehensive understanding of the competitive landscape, including market positioning, strategies, and tactics of key competitors
  • Conduct and apply market research to uncover trends, challenges, and opportunities that inform business strategy
  • Engage in strategic collaboration and cross-functional engagement

Skills

Key technologies and capabilities for this role

Product MarketingVoice of CustomerMarket ResearchGeographic ExpansionEvidence GenerationStrategic PlanningCross-functional CollaborationAnalytical SkillsHealthcare Marketing

Questions & Answers

Common questions about this position

What is the work arrangement or location for this role?

This information is not specified in the job description.

What skills are required for the Global Product Marketing Manager role?

Key skills include bold ideas grounded in insight, critical thinking, clear communication, collaboration across functions, curiosity, analytical abilities, and listening to understand healthcare and business.

What is the company culture like at Baxter?

Baxter's culture is driven by courage, trust, and collaboration, with colleagues united by a mission to save and sustain lives. Employees are empowered to take ownership, make an impact, and hold each other accountable for exceptional results.

What makes a strong candidate for this position?

Strong candidates are strategic problem solvers, competitive achievers, and collaborative leaders who bring bold ideas grounded in insight and excel at turning them into action.

What opportunities are there for growth at Baxter?

As part of a large multinational organization, you'll gain exposure to a diverse portfolio, collaborate with cross-functional teams, and benefit from a leadership culture that supports continuous learning and development.

Baxter International

Provides essential medical products and services

About Baxter International

Baxter International provides a wide range of medical products and services essential for healthcare. The company operates in several areas, including critical care, hospital care, nutritional care, renal care, and surgical care. Its products are used in various settings, from emergency rooms to home healthcare, helping to meet the needs of patients and healthcare professionals. Baxter develops, manufactures, and distributes medical devices, pharmaceuticals, and biotechnology products, generating revenue through sales to healthcare providers and institutions. A key aspect that sets Baxter apart from competitors is its recent acquisition of Hillrom, which enhances its ability to offer comprehensive healthcare solutions. The company's goal is to improve care outcomes and increase access to healthcare through continuous innovation and a focus on patient needs.

Deerfield, IllinoisHeadquarters
1931Year Founded
IPOCompany Stage
Biotechnology, HealthcareIndustries
10,001+Employees

Benefits

Health Insurance
Dental Insurance
Life Insurance
Disability Insurance
Health Savings Account/Flexible Spending Account
Unlimited Paid Time Off
Paid Vacation
Paid Parental Leave
401(k) Retirement Plan
401(k) Company Match
Employee Stock Purchase Plan
Commuter Benefits
Mental Health Support

Risks

Needle-free injection technology could disrupt Baxter's traditional injection-based therapies.
Shift to home healthcare may require Baxter to adapt its product offerings.
Growing digital health importance necessitates further investment from Baxter to stay competitive.

Differentiation

Baxter's acquisition of Hillrom enhances its comprehensive healthcare solutions portfolio.
Strong focus on patient-centric innovation sets Baxter apart in the healthcare industry.
Baxter's partnerships, like with Ayogo, leverage digital health for improved patient outcomes.

Upsides

Baxter's investment in Medically Home aligns with the growing home healthcare market.
Rising demand for personalized medicine offers Baxter opportunities for targeted therapies.
Expansion in telehealth supports Baxter's integrated healthcare solutions strategy.

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