Manager, Field Data & Analytics at Comcast

Philadelphia, Pennsylvania, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Media, Technology, MarketingIndustries

Requirements

Bachelor’s degree in Marketing, Communications, Data Analytics, or related field
Philadelphia-based (4 days in-office, 1 day remote)
Regular, consistent, and punctual attendance; ability to work nights, weekends, variable schedules, and overtime as necessary
Consistent exercise of independent judgment and discretion in matters of significance

Responsibilities

Lead reporting and measurement initiatives that influence regional strategy
Manage social listening tools and dashboards to uncover trends and opportunities
Collaborate with internal teams to turn data into actionable insights
Support brand growth by showing how campaigns resonate with audiences
Support development and maintenance of field analytics dashboards and regular performance reports
Track social and marketing KPIs, including engagement, reach, share of voice, and sentiment
Consolidate and analyze campaign data to evaluate performance and identify actionable insights
Present data findings in clear, concise formats to field and corporate stakeholders
Manage social listening activities across field markets to identify trends, emerging topics, and audience sentiment
Collaborate with the analytics and communications teams to interpret listening data and provide recommendations
Help identify potential reputation risks or opportunities for engagement based on social conversation trends
Maintain ongoing awareness of regional issues impacting brand perception and public sentiment
Measure and evaluate campaign performance for both paid and organic social initiatives
Support A/B testing, audience segmentation, and content performance analysis
Collaborate with marketing and social teams to recommend optimizations based on results
Assist in post-campaign reporting and insights presentations for field and corporate stakeholders
Ensure data accuracy, consistency, and integrity across analytics platforms
Help manage data pipelines, dashboards, and measurement frameworks in coordination with corporate analytics
Support use of analytics tools and platforms (e.g., Tableau, Power BI, Excel, Sprinklr, or similar)
Contribute to development and documentation of standardized metrics and reporting templates
Work closely with field communications teams to deliver regional insights
Partner with the corporate analytics team to align field reporting with enterprise metrics and methodologies
Support cross-functional collaboration by ensuring analytics outputs are actionable and audience-specific
Assist in developing materials for internal presentations, briefings, and performance reviews
Other duties and responsibilities as assigned

Skills

Analytics

Data Analysis

Social Listening

Dashboards

KPI Tracking

Engagement Metrics

Reach

Share of Voice

Sentiment Analysis

Campaign Analysis

Reporting

Tableau

SQL

Comcast

Comcast Corporation is a global media and technology company.

About Comcast

Philadelphia, PennsylvaniaHeadquarters

1963Year Founded

$42.3MTotal Funding

IPOCompany Stage

10,001+Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Paid Vacation

Paid Parental Leave

Tuition Reimbursement

Unlimited Paid Time Off

Risks

Competition from streaming services impacts Comcast's traditional cable TV business.

5G technology enables new competitors in the broadband market, threatening Comcast's market share.

Consumer scrutiny of data caps and pricing could lead to reputational damage.

Differentiation

Comcast's acquisition of Nitel enhances its managed services offerings in the enterprise sector.

Comcast's digital equity grants highlight its commitment to corporate social responsibility.

Comcast's involvement in rural broadband initiatives opens new markets and customer bases.

Upsides

Comcast's $150M investment in Rio Rancho boosts internet speed and connectivity.

Transform Wealth LLC's investment indicates confidence in Comcast's financial health.

Comcast's expansion efforts could lead to increased customer satisfaction and retention.

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