Senior Performance Marketing Manager
Diamond FoundrySalary not specified
Full Time
Senior (5 to 8 years)
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Retail, eCommerceIndustries
Requirements
- Age – 16 or older (minimum qualification)
- Demonstrates respect for others, drives positive experiences, embraces diversity, and fosters belonging
- Shows engagement, commitment to team development through feedback, coaching, mentoring, and recognition
- Builds strong relationships, collaborates effectively, communicates impactfully, and maintains positivity
- Maintains high standards of integrity, ethics, compliance, and models Walmart values
- Supports regenerative goals, follows laws/code of conduct/policies, encourages reporting concerns, and acts accountably
- Delivers customer-first results with omni-merchant and Every Day Low Cost mindset
- Adopts broad perspective using data, analytics, customer insights, and business considerations
- Consistently seeks improvement, demonstrates curiosity/growth mindset, embraces feedback/innovation/risk-taking/resilience
- Implements continuous improvements and adopts new digital tools/ways of working
Responsibilities
- Execute Paid Social and Programmatic strategy and execution across multiple programs (Omni and eCommerce), optimizing performance on platforms like Google DV360, Trade Desk, Meta, TikTok, Pinterest, Reddit, and others
- Partner with cross-functional teams to integrate Paid Social and Programmatic plans with broader business objectives and campaign roadmaps
- Manage digital media budgets, including pacing and channel-level optimization to maximize efficiency and align with omni/eComm goals
- Provide ongoing campaign reporting, actionable insights, and performance recommendations to drive growth and learning
- Stay updated on industry trends, platform changes, audience innovations, and ad/creative formats to evolve strategies and maintain competitive advantage
Skills
Paid Social
Programmatic
Google DV360
Trade Desk
Meta
TikTok
Pinterest
Reddit
Display
Online Video
Digital Audio
Media Budget Management
Campaign Optimization
Performance Reporting
Walmart
Global retail chain offering affordable products
About Walmart
Walmart operates a chain of hypermarkets, discount department stores, and grocery stores, providing a wide variety of products at low prices to everyday consumers, families, and communities. The company combines physical retail locations with an e-commerce platform, allowing customers to shop for groceries, apparel, electronics, and household items both in-store and online. Walmart's efficient supply chain management and large-scale purchasing enable it to maintain affordability, setting it apart from competitors. The company also offers financial services and health and wellness services, including pharmacies and vision centers. Walmart's goal is to save people money and support communities, as demonstrated by its efforts during the COVID-19 pandemic and its commitment to social responsibility, including programs for veterans and military families.
Bentonville, ArkansasHeadquarters
1962Year Founded
$5,515MTotal Funding
IPOCompany Stage
Financial Services, Consumer GoodsIndustries
10,001+Employees
Benefits
PTO: Paid vacation, sick time, personal time and holiday time
10% discount on regularly priced general merchandise and fresh fruits and vegetables
6% 401(k) match to all employees, including hourly workers, after one year
Roth IRA available
Associate Stock Purchase Plan
maximum and eligible preventive care covered at 100%
Health reimbursement plans
Risks
Rising U.S. labor costs could pressure profit margins.
Amazon's grocery delivery expansion threatens Walmart's market share.
Fintech investments expose Walmart to financial regulatory risks.
Differentiation
Walmart's omnichannel strategy integrates physical and online retail seamlessly.
The company offers a wide range of products at consistently low prices.
Walmart's commitment to community support enhances its brand reputation.
Upsides
Walmart's investment in fintech expands its financial services offerings.
Robotics integration in distribution centers boosts operational efficiency.
Culturally themed product lines attract diverse customer segments.
Related Jobs
RemoteRemoteSocial Media and Marketing Specialist
BlinkistSalary not specified
- Full Time
- Entry Level & New Grad
RemoteAssociate Director, Paid Social
BarkleySalary not specified
- Full Time
- Senior (5 to 8 years), Expert & Leadership (9+ years)
RemoteSenior Manager, Paid Marketing
HeadwaySalary not specified
- Full Time
- Senior (5 to 8 years), Expert & Leadership (9+ years)
RemoteSenior Programmatic Campaign Manager
WpromoteSalary not specified