Launch Potato

Lead Machine Learning Engineer

Oklahoma City, Oklahoma, United States

Not SpecifiedCompensation
Expert & Leadership (9+ years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Digital MediaIndustries

Requirements

Candidates must have 7+ years of experience in ML engineering, with at least 2 years leading technical teams. A Bachelor's or Master's degree in Computer Science or equivalent experience is required, along with deep expertise in large-scale personalization systems, modern ML architectures (two-tower, transformer-based, graph neural networks), and strong system design skills for ML infrastructure. Proven ability to mentor engineers, drive technical decisions, manage stakeholder relationships, and deliver projects is essential. Experience in adtech, e-commerce, content platforms, multi-objective optimization, and reinforcement learning for personalization are considered nice-to-have.

Responsibilities

The Lead Machine Learning Engineer will lead a team of 3-5 ML engineers in building next-generation personalization and optimization systems. This role involves architecting multi-stage ranking systems, defining the technical roadmap aligned with business objectives, and driving improvements in model quality, system reliability, and development velocity. Responsibilities include establishing best practices for model development and deployment, partnering with product, data science, and engineering teams, and contributing hands-on to critical model development, with approximately 50% of the role dedicated to coding.

Skills

Machine Learning
Personalization Systems
Optimization Systems
System Design
ML Infrastructure
Model Development
Model Deployment
Two-tower architectures
Transformer-based architectures
Graph Neural Networks
Multi-stage ranking systems
Retrieval
Ranking
Re-ranking
Stakeholder Management
Project Delivery
Team Leadership
Mentoring

Launch Potato

Digital media company connecting consumers with products

About Launch Potato

Launch Potato operates in the digital media sector, focusing on connecting consumers with new products and services through its various digital brands. The company utilizes smart marketing strategies, advanced engineering, and data science to enhance consumer discovery and engagement. Its business model includes generating revenue through advertising, affiliate marketing, and lead generation, allowing it to effectively match consumers with offerings that suit their needs. Unlike many competitors, Launch Potato emphasizes a distributed global team, which fosters a flexible and innovative work culture. The company's goal is to help consumers improve their lives by providing access to valuable products and services while maintaining a strong focus on growth and workplace satisfaction.

Delray Beach, FloridaHeadquarters
2014Year Founded
VENTURE_UNKNOWNCompany Stage
Data & Analytics, Consumer GoodsIndustries
51-200Employees

Risks

Rapid growth of FinanceBuzz may lead to scalability challenges.
Increasing competition in digital media could impact Launch Potato's market share.
Changes in consumer privacy regulations may affect data-driven marketing strategies.

Differentiation

Launch Potato connects advertisers to over 70 million US consumers monthly.
FinanceBuzz, a Launch Potato brand, grew 10X in the last year.
Launch Potato's global team spans over a dozen countries, enhancing diversity and innovation.

Upsides

Launch Potato is recognized as the #1 Best Small Workplace by Fortune.
The company ranked #294 on the Deloitte Technology Fast 500™ list.
Increased focus on personalized marketing strategies enhances consumer engagement for Launch Potato.

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