[Remote] IBM - Director, Content Experience, IA, Taxonomy (Freelance) at VSA Partners

United States

Not SpecifiedCompensation

N/AExperience Level

N/AJob Type

Not SpecifiedVisa

N/AIndustries

Requirements

8+ years of experience in IA, content experience, or content architecture in enterprise B2B environments
Ability to simplify complexity and communicate clearly with any audience
Experience working in a cross-functional environment
Strong understanding of taxonomy, metadata models, and content organization frameworks
Knowledge of accessibility, findability, personalization, and global content scale
Ability to evaluate content, journeys, and navigation against business-established performance goals and user needs
Experience with Adobe Experience Manager (AEM) and other enterprise systems
Strong collaboration and communication skills

Responsibilities

Develop taxonomy, metadata models, labeling systems, navigation structures, and content organization frameworks for a global B2B dot com ecosystem
Architect page, section, and system-level hierarchy to improve clarity and consistency across a large-scale site
Support acquisitions, migrations, restructures, and major content shifts with clear information models
Ensure structures support accessibility, findability, personalization, and global content scale
Evaluate content, journeys, and navigation against business-established performance goals and user needs
Build and refine taxonomies, metadata standards, tagging frameworks, and structured content models
Tag and structure content to strengthen search relevance, type-ahead performance, and system-wide retrieval
Conduct audits of URLs, metadata, redirects, navigation pathways, content relationships, page-level content quality, and structural integrity
Optimize content organization on pages and across sections using design system patterns, IA best practices, and personalization strategy
Document IA standards, logic, and guidelines to guide cross-functional teams
Work with the enterprise search team on taxonomy alignment, tagging standards, and relevance improvements
Partner with UX research to integrate moderated testing, qualitative findings, and behavioral insights into IA and content decisions
Collaborate with UX, UI, engineering, QA, content strategy, product owners, and analytics teams to ensure content and IA structures are implemented correctly
Communicate content and IA rationale clearly to both technical and non-technical stakeholders
Ensure consistent application of brand and content standards across experiences
Translate IA frameworks into scalable execution within Adobe Experience Manager (AEM), including taxonomy, metadata configuration, content models, and Experience Fragments when applicable
Work with content managers to ensure content is organized and delivered in ways that support findability, relevance, personalization, performance, accessibility, and long-term scalability

VSA Partners

Strategy and creative agency for brands

About VSA Partners

VSA Partners focuses on creating impactful experiences by blending consumer insights with human-centered design. Their services include branding, advertising, data science, and technology, which they offer to a wide range of clients, including major brands like Google, Nike, and IBM. The agency stands out from competitors by emphasizing tailored solutions that not only drive creative outcomes but also deliver measurable results. VSA operates in key markets such as Chicago, New York, and San Francisco, and collaborates with other independent agencies through the Meet The People network to enhance their offerings. The main goal of VSA Partners is to provide meaningful experiences that lead to business growth and creative leadership for their clients.

Chicago, IllinoisHeadquarters

1982Year Founded

BUYOUT_LBOCompany Stage

Consulting, Enterprise Software, DesignIndustries

51-200Employees

Benefits

Health Insurance

Dental Insurance

401(k) Retirement Plan

Professional Development Budget

Performance Bonus

Risks

Increased competition in key markets may dilute VSA's market share.

Departure of key personnel could disrupt projects and affect client relationships.

Reliance on project-based engagements may lead to revenue volatility.

Differentiation

VSA Partners combines consumer insights with human-centered design for impactful experiences.

The agency offers a comprehensive suite of services including branding and data science.

VSA leverages a collaborative approach through its network, Meet The People.

Upsides

Growing demand for personalized branding solutions boosts VSA's market opportunities.

Interest in ethical marketing aligns with VSA's award-winning social justice campaigns.

Rising importance of data-driven marketing complements VSA's expertise in data science.

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