Global senior Social Media Manager - BeReal at Voodoo

Paris, Île-de-France, France

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Social Media, TechnologyIndustries

Requirements

5+ years experience managing social media for a youth-focused, culture-first brand or platform on a global scale (ideally EMEA + USA)
Deep understanding of Gen Z behavior, trends, memes, and what it takes to earn attention (and trust)
Strong creative instincts and impeccable taste — you know what feels right, and what doesn’t
Proven ability to grow and engage large audiences across platforms
Confidence to work autonomously and take creative risks, with a test-learn-optimize mindset
Excellent writing and visual storytelling skills (bonus if you can shoot/edit content too)
Passionate about authenticity, mental health, and building a better version of social media
Paris based

Responsibilities

Lead BeReal’s owned social media presence across TikTok, Instagram, and BeReal, with the potential to expand to emerging platforms
Reignite community engagement with creative, raw, and resonant content that reflects BeReal’s values: authenticity, mental health, and presence
Design and own the content calendar, from planned storytelling to real-time reactive posts
Shape the voice and tone of BeReal across all platforms, reinforcing our distinct POV in the social landscape
Collaborate with our community to elevate user stories and content (UGC), and amplify our most passionate voices
Partner with the Brand Strategy team to roll out campaigns that support growth, brand trust, and cultural relevance — particularly as we introduce ads
Track and analyze performance to inform strategy and optimize for engagement, reach, and resonance
Ensure alignment with overall brand strategy and comms priorities

Skills

TikTok

Instagram

Social Media Management

Content Calendar

UGC

Community Engagement

Brand Strategy

Social Media Analytics

Content Creation

Performance Tracking

Voodoo

Develops free hyper-casual mobile games

About Voodoo

Voodoo.io focuses on mobile gaming and app development, particularly in the hyper-casual game segment, which features simple and easy-to-play games that appeal to a wide audience. Their games are free for users, and the company generates revenue through advertising by partnering with ad networks like AdColony and Adjust to display targeted ads within their games. This approach allows Voodoo to entertain millions of users globally while providing brands with advertising solutions to reach mobile gamers effectively. Unlike many competitors, Voodoo emphasizes user privacy by allowing users to manage consent settings and ensuring no personal data is collected from children under 16. The company's goal is to create engaging mobile experiences while maintaining a strong commitment to user privacy and providing valuable advertising opportunities for brands.

Paris, FranceHeadquarters

2013Year Founded

$480.1MTotal Funding

LATE_VCCompany Stage

Consumer Software, GamingIndustries

501-1,000Employees

Risks

BeReal acquisition may not yield expected returns if popularity doesn't rebound.

Questopia's launch in China could face regulatory challenges.

Wizz app's 'Teen Tinder' reputation may attract scrutiny from parents and regulators.

Differentiation

Voodoo is the #3 mobile publisher worldwide, following Google and Meta.

The company specializes in hyper-casual games, attracting a broad audience globally.

Voodoo offers advertising solutions, enhancing brand engagement with mobile gamers.

Upsides

Acquisition of BeReal diversifies Voodoo's portfolio beyond gaming.

Partnership with AppHarbr improves ad quality, increasing user engagement and revenue.

Successful launch of Questopia in China expands Voodoo's market presence.

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