Icon

Founding Brand Growth

New York, New York, United States

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Not SpecifiedCompensation
Entry Level & New GradExperience Level
Full TimeJob Type
UnknownVisa
N/AIndustries

Requirements

Candidates must possess a strong background in brand management and growth strategies, with proven experience in startup environments. Excellent analytical skills and a track record of driving successful marketing campaigns are essential.

Responsibilities

The Founding Brand Growth role involves developing and executing brand strategies to foster growth. The individual will lead marketing initiatives, analyze market trends, and collaborate with cross-functional teams to enhance brand visibility and engagement.

Skills

Icon

Make anything go viral.

Website

About Icon

Icon helps you automatically find, copy, & optimize winning ads from top brands. Funded by Peter Thiel’s Founders Fund & execs of OpenAI, Ramp, Flexport, Cognition, & Pika.

Key Metrics

Austin, TexasHeadquarters
2024Year Founded
N/ACompany Stage
Consumer Software, AI & Machine LearningIndustries
1-10Employees

Benefits

Health Insurance
401(k) Company Match
Remote Work Options
Flexible Work Hours
Unlimited Paid Time Off
Paid Vacation
Mental Health Support
Wellness Program
Gym Membership
Professional Development Budget
Conference Attendance Budget

Risks

Emerging AI-driven ad platforms could dilute Icon's market share.
Rapid AI advancements may render Icon's offerings obsolete without continuous innovation.
Privacy regulations could limit Icon's data collection, impacting ad performance.

Differentiation

Icon leverages AI to optimize ad performance, differentiating from traditional ad agencies.
Icon is backed by Founders Fund and execs from OpenAI, Ramp, and Flexport.
Icon's AI solutions align with privacy regulations, avoiding reliance on third-party cookies.

Upsides

AI-driven ad optimization is gaining traction, benefiting Icon's AI ad solutions.
Generative AI in marketing is growing, expanding the market for Icon's tools.
Demand for personalized ad experiences is increasing, aligning with Icon's capabilities.

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