Experience Marketing Intern at Workday

Pleasanton, California, United States

Workday Logo
Not SpecifiedCompensation
InternshipExperience Level
InternshipJob Type
UnknownVisa
Technology, Marketing, HR TechIndustries

Requirements

  • Currently enrolled in a Bachelor’s degree program with an anticipated graduation date no earlier than December 2026
  • Able to commit to a full-time internship program for 12 weeks during the summer of 2026
  • Will return to university studies after the conclusion of the internship
  • Pursuing a major in Event Management/Hospitality Management, Communications, Marketing

Responsibilities

  • Support logistics and event execution for large-scale corporate conferences
  • Collaborate across experience marketing, creative, finance, and production teams
  • Assist in event operations including budgeting, logistics, vendor management, and show flow
  • Manage multiple priorities and communicate effectively in a fast-paced environment
  • Gain exposure to enterprise event technology platforms (e.g., RainFocus, Smartsheet)

Skills

Event Operations
Event Strategy
Experience Design
Marketing Communications
Audience Acquisition
Demand Generation
Field Enablement
Campaign Alignment

Workday

Cloud applications for finance and HR management

About Workday

Workday provides enterprise cloud applications that focus on finance and human resources for medium to large-sized businesses across various industries. Its main products include Workday Human Capital Management, Workday Financial Management, Workday Adaptive Planning, and Workday Student, which help organizations manage their workforce and streamline financial operations. The software operates on a subscription model, allowing clients to pay a recurring fee based on the number of users and specific modules needed. This model supports continuous updates and improvements to the software. Workday stands out from competitors due to its strong emphasis on customer satisfaction and employee engagement, offering tools like Workday Peakon Employee Voice to enhance workforce experience. The company's goal is to provide essential tools that improve operational efficiency and support businesses in managing their human resources and financial operations effectively.

Pleasanton, CaliforniaHeadquarters
2005Year Founded
$209.4MTotal Funding
IPOCompany Stage
Consulting, Enterprise SoftwareIndustries
10,001+Employees

Benefits

Flexible Work Hours
Hybrid Work Options
Performance Bonus
Stock Options
Professional Development Budget
Conference Attendance Budget

Risks

Emerging HR tech startups like Buk could challenge Workday's market share.
Dependency on third-party platforms like Udemy may complicate service delivery.
Strategic shifts under new leadership could disrupt existing customer relationships.

Differentiation

Workday is a leader in cloud-based HCM and ERP solutions for large enterprises.
The company offers a subscription model ensuring steady revenue and continuous software updates.
Workday's focus on employee engagement tools like Peakon sets it apart in the market.

Upsides

Increased demand for cloud HCM solutions boosts Workday's market potential.
AI-driven analytics enhance Workday's financial management offerings with predictive insights.
Workday's partner ecosystem expansion, like with MetLife, opens new customer opportunities.

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