Acorns

Director of Communications

Remote

Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Financial Services, Financial Technology, Public RelationsIndustries

Requirements

The ideal candidate should possess a Bachelor’s degree in Communications, Public Relations, Journalism, or a related field, and have at least 8 years of experience in communications, with a minimum of 5 years in a leadership role. Strong experience in brand communications, public relations, and media relations is required, along with the ability to develop and execute strategic communications plans. Excellent written and verbal communication skills are essential, and familiarity with remote-first organizational structures is preferred.

Responsibilities

As the Director of Communications, you will develop and execute a dynamic PR strategy to showcase Acorns’ mission and support business objectives, craft compelling brand narratives for various audiences, collaborate with cross-functional teams, actively pitch and secure earned media coverage, serve as a communications advisor to executive leaders, lead strategic media moments, monitor the media landscape, and oversee agency relationships and budgets. You will also provide counsel on sensitive communications and track communication performance.

Skills

PR strategy
Communication skills
Brand narratives
Media relations
Journalist and influencer relationships
Crisis management
Budget management
Cross-functional collaboration
Media pitching
Media monitoring
Executive advising

Acorns

Micro-investing platform for everyday users

About Acorns

Acorns simplifies investing for everyday people, particularly those new to investing or preferring a hands-off approach. Its main product is a micro-investing platform that allows users to invest spare change from everyday purchases. For instance, if a user buys a coffee for $2.50, Acorns rounds up the purchase to $3.00 and invests the $0.50 difference. This makes investing accessible for those without large sums to invest upfront. Acorns also offers retirement accounts, checking accounts, and educational resources to help users make informed financial decisions. Unlike many competitors, Acorns operates on a subscription model, charging users a monthly fee based on the level of service. The company also partners with brands to provide cashback rewards that are automatically invested into users' accounts. Acorns aims to make investing easy and accessible, helping clients grow their financial knowledge and wealth.

Key Metrics

Irvine, CaliforniaHeadquarters
2012Year Founded
$491.2MTotal Funding
IPOCompany Stage
Fintech, Financial ServicesIndustries
501-1,000Employees

Benefits

Healthcare
401(k)
Equity
Competitive Compensation
Flexible Paid Time Off
Learning & Development
Wellness
Flexible Work Hours
Quarterly Team Outings
Personal Development Plans
Annual Compensation Reviews
Recognition

Risks

Increased BNPL usage among Gen Z may reduce their investment capacity with Acorns.
Unpredictable IPO market could affect Acorns' public offering plans and valuation.
Privacy concerns may hinder adoption of Acorns' payment solution for kids.

Differentiation

Acorns offers micro-investing by rounding up purchases to invest spare change.
Partnerships with Vanguard and BlackRock provide Acorns users access to diversified portfolios.
Acorns collaborates with financial experts like Suze Orman for trusted financial advice.

Upsides

Acorns plans to go public, potentially increasing its market presence and resources.
The 'great wealth transfer' could expand Acorns' user base among younger investors.
Collaboration with Google Wallet targets younger audiences, enhancing long-term customer retention.

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