Well-versed in the YouTube ecosystem, with solid understanding of content formats, best practices, and community
Knowledge of YouTube’s latest content creator recommendations, new tools, and updates
Strong understanding of a variety of social, digital, and emerging platforms, and corresponding trends
Affinity for a wide array of Disney brands and YouTube-first content programming
Keen eye for content geared toward General Audience (GA) or Made For Kids (MFK) channels
Collaborative, results-driven, and detail-oriented
Ability to multi-task in a fast-paced environment
Ability to collaborate effectively, troubleshoot as needed, and manage up to leadership appropriately
Responsibilities
Work with Creative leads to provide notes and feedback on original and derivative content productions
Collaborate with teams on strategic content development, ideation, and execution
Perform limited video and asset editing, and content exporting
Pull timecodes for asset creation and deliver vendor assets to internal and external partners, ensuring correct specs and formats
Collaborate and coordinate with YouTube Publishing leads and Production Managers to maintain production and programming details within Airtable
Collaborate with YouTube Publishing team on performance packaging (thumbnail, title, metadata, etc.)
Coordinate day-to-day development of channel-specific original programming through delivery, including QA reviews to ensure final deliverables meet brand and platform standards (inclusive of video and YouTube Posts content)
Collaborate with other teams on alignment and brainstorming around original series + new title launches
Monitor YouTube content creators, new product offerings, platform updates, and trends to remain on the front edge of latest levers to improve creative and content performance
As needed, manage asset delivery to internal and external partners, ensuring correct specs and formats
Support QA reviews to ensure final deliverables meet brand and platform standards
Create decks
Ideate, develop, and assist in production of original and derivative content
Pull timecodes
Edit videos
Write copy for metadata, creative briefs, and more
Collaborate with other teams on performance packaging of content
Assist with creative programming strategy planning and deployment, including deck creation
Support media management
Support content development and production
Skills
YouTube
Digital Marketing
Content Creation
Video Editing
Creative Planning
Content Curation
Asset Management
Social Media
Data Optimization
Channel Strategy
The Walt Disney Company
Leading producers & providers of entertainment and information