Design Lead at Top Hat

Toronto, Ontario, Canada

Top Hat Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
TechnologyIndustries

Requirements

  • 7+ years of professional design experience
  • Proven experience in a leadership capacity (managing, mentoring, or providing art direction to designers, freelancers, or direct reports)
  • Strong portfolio showcasing excellence in brand, marketing, and visual design across multiple mediums
  • Proven ability to set creative direction while remaining hands-on in execution
  • Experience using AI-powered design or creative tools and an interest in experimenting with new technologies to enhance creative output
  • Strong organizational skills with experience managing creative workflows and timelines
  • Demonstrated experience in strategically managing complex, cross-functional projects with defined timelines and deliverables
  • Excellent communication skills and the ability to collaborate with diverse stakeholders
  • A passion for building and evolving brands that connect with audiences

Responsibilities

  • Provide creative direction and mentorship to the design function, setting performance standards and fostering a culture of excellence
  • Lead creative direction across all marketing and brand initiatives, ensuring consistency and alignment with company strategy
  • Strategically plan, prioritize, and manage the creative project pipeline, ensuring high-quality, on-time execution of all creative assets and campaigns
  • Conceptualize and design assets for digital, social platforms, sales enablement, events and more
  • Own and project manage creative workflows, timelines, and deliverables, ensuring high-quality, on-time execution
  • Collaborate cross-functionally with Marketing, Web Development, Product, Engineering, and Revenue teams to translate business needs into compelling creative solutions
  • Explore and apply AI-powered creative tools to elevate design output and workflows
  • Provide art direction and feedback to freelancers and partners
  • Champion the brand voice and visual identity, ensuring consistency across all channels and touchpoints
  • Stay current on design trends, AI-powered tools, and best practices to continually raise the creative bar

Skills

Creative Direction
Design Leadership
AI Tools
Brand Identity
Project Management
Art Direction
Graphic Design
Digital Design
Social Media Design
Workflow Optimization

Top Hat

Provides educational tools and resources

About Top Hat

Top Hat provides educational tools and resources aimed at enhancing the learning experience for both educators and students. Its main products include Top Hat Pages, which allows educators to personalize content easily, and interactive response tools that engage students during lessons. Additionally, Top Hat offers a collection of fully editable textbooks, giving educators the flexibility to tailor their teaching materials. Unlike many competitors, Top Hat focuses on creating a user-friendly platform that caters to diverse learning needs across entire campuses, making it suitable for both individual courses and whole institutions. The goal of Top Hat is to empower educators to deliver personalized and equitable learning experiences, ensuring that education is accessible and engaging for all students.

Toronto, CanadaHeadquarters
2009Year Founded
$228.5MTotal Funding
SERIES_ECompany Stage
Consumer Software, EducationIndustries
201-500Employees

Risks

Increased competition may erode Top Hat's market share in EdTech.
Recent layoffs could affect employee morale and service quality.
CEO transition might lead to strategic shifts misaligned with market trends.

Differentiation

Top Hat transforms passive lectures into active learning with interactive tools.
The platform offers customizable, editable textbooks for personalized learning experiences.
Top Hat supports hybrid learning models, catering to both in-person and online environments.

Upsides

AI adoption in education enhances Top Hat's personalized learning capabilities.
Hybrid learning models expand Top Hat's market reach in higher education.
Data-driven decision-making trends increase demand for Top Hat's analytics tools.

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