Data Scientist - Growth at Perplexity AI

San Francisco, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, AIIndustries

Requirements

6-8+ years of experience working as a data scientist or related role with growth focus
Experience with growth disciplines including: paid acquisition, product marketing, SEO, social media, lifecycle marketing, product analytics, and/or conversion optimization
Proficient in SQL and experienced with BI and visualization tools (e.g., Omni, Mode, Hex, Looker)
Experience designing, implementing, and analyzing A/B tests and statistical experimentation
Take ownership and are a self-starter who thrives with open-ended problems and cross-functional collaboration
Experience with data modeling and pipeline development (e.g., dbt, Airflow)

Responsibilities

Collaborate closely with Growth, Marketing, Product, Enterprise, and Partnership teams to provide data-driven insights and recommendations across all growth initiatives
Perform deep-dive analyses on user behavior, conversion funnels, and retention patterns to drive both paid and organic growth
Lead user research and segmentation analysis to inform growth strategies, market targeting, product development, and paid campaign optimization
Design, implement, and interpret A/B tests to continuously enhance marketing performance, product features, and overall user experiences
Define, implement, and visualize key growth metrics across paid acquisition, organic channels, activation, retention, and monetization, creating dashboards to track business performance and marketing ROI
Develop data models and pipelines to improve analytics efficiency, enable self-service analytics, and support strategic decision-making
Support revenue growth initiatives through pricing analysis, subscription optimization, and enterprise growth strategies
Analyze paid acquisition channels and campaigns performance, identifying opportunities for optimization, budget allocation, and sustainable growth
Conduct analysis on social media performance, SEO initiatives, and marketing spend to maximize reach, engagement, and cost-effectiveness

Skills

Key technologies and capabilities for this role

A/B TestingUser Behavior AnalysisConversion FunnelsRetention AnalysisUser ResearchSegmentation AnalysisData VisualizationDashboardsData ModelingData PipelinesSQLPythonSEOMarketing AnalyticsPricing Analysis

Questions & Answers

Common questions about this position

What experience level is required for this Data Scientist role?

The role requires 6-8+ years of experience working as a data scientist or related role with a growth focus.

What technical skills are essential for this position?

Candidates must be proficient in SQL, experienced with BI and visualization tools like Omni, Mode, Hex, or Looker, have experience designing and analyzing A/B tests, and with data modeling and pipeline development using tools like dbt and Airflow.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What makes a strong candidate for this Data Scientist - Growth position?

Strong candidates have 6-8+ years in growth-focused data science, experience across growth disciplines like paid acquisition, SEO, and product analytics, proficiency in SQL and A/B testing, and are self-starters who excel in cross-functional collaboration; preferred experience includes high-growth startups, dbt, Snowflake, Python, and ML for growth applications.

Perplexity AI

Advanced answer engine providing reliable information

About Perplexity AI

Perplexity AI provides an advanced answer engine that delivers accurate and reliable responses to user queries. The platform uses current sources to ensure the information is both precise and relevant. It caters to a wide audience, including individuals looking for quick answers and businesses needing detailed information. Unlike many competitors, Perplexity AI emphasizes high-quality, source-backed answers, making it a valuable resource for users seeking trustworthy data. The company's goal is to meet the increasing demand for immediate access to reliable information, generating revenue through subscription fees, advertising, and partnerships.

San Francisco, CaliforniaHeadquarters

2022Year Founded

$890MTotal Funding

LATE_VCCompany Stage

Data & Analytics, Consumer SoftwareIndustries

201-500Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

Company Equity

Risks

Pending copyright infringement class action poses legal and financial challenges.

Competition from Google's AI Mode could impact user retention and market share.

Otterly.AI's brand visibility tool may pressure Perplexity to maintain high performance.

Differentiation

Perplexity AI integrates large language models with search engines for precise responses.

The platform offers an open-source environment, enhancing public access to AI tools.

Perplexity's strategic acquisition of Carbon boosts its data connectivity capabilities.

Upsides

Partnership with Tripadvisor enhances travel planning with personalized recommendations.

$500M funding round increases valuation to $9 billion, supporting growth and innovation.

Integration with FactSet attracts financial clients with enhanced data accessibility.

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