Data Analyst - Publishing at Voodoo

Paris, Île-de-France, France

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Gaming, Mobile PublishingIndustries

Requirements

2+ years of analytical work experience, preferably for a Web or Mobile company, Online Gaming industry
BA/B.Sc in Statistics / Math / Engineering / Economy or other quantitative fields
Strong SQL with experience in querying large, complex data sets
Strong Excel skills
High level of analytical and problem-solving skills with strong attention to detail
Strong sense of ownership and intellectual curiosity
Ability to turn complex concepts into actionable recommendations
True passion for understanding player behavior and tolerance for ambiguity
Experience working with Tableau – advantage
Advanced knowledge in statistical tools and models - advantage

Responsibilities

Providing valuable insights and recommendations to shape game features, economies and future roadmaps
Proposing AB Test and benchmarking the good practices in competitors games
Overseeing the tracking design and QA processes to ensure accurate data collection
Developing dashboards and analysis that provide actionable insights into key product and monetization metrics
Building and maintaining robust data pipelines
Conducting comprehensive product playtests to refine gameplay mechanics and user experience

Skills

SQL

Python

A/B Testing

Data Pipelines

Dashboards

ETL

Data Analysis

Tracking

Benchmarking

Playtesting

Voodoo

Develops free hyper-casual mobile games

About Voodoo

Voodoo.io focuses on mobile gaming and app development, particularly in the hyper-casual game segment, which features simple and easy-to-play games that appeal to a wide audience. Their games are free for users, and the company generates revenue through advertising by partnering with ad networks like AdColony and Adjust to display targeted ads within their games. This approach allows Voodoo to entertain millions of users globally while providing brands with advertising solutions to reach mobile gamers effectively. Unlike many competitors, Voodoo emphasizes user privacy by allowing users to manage consent settings and ensuring no personal data is collected from children under 16. The company's goal is to create engaging mobile experiences while maintaining a strong commitment to user privacy and providing valuable advertising opportunities for brands.

Paris, FranceHeadquarters

2013Year Founded

$480.1MTotal Funding

LATE_VCCompany Stage

Consumer Software, GamingIndustries

501-1,000Employees

Risks

BeReal acquisition may not yield expected returns if popularity doesn't rebound.

Questopia's launch in China could face regulatory challenges.

Wizz app's 'Teen Tinder' reputation may attract scrutiny from parents and regulators.

Differentiation

Voodoo is the #3 mobile publisher worldwide, following Google and Meta.

The company specializes in hyper-casual games, attracting a broad audience globally.

Voodoo offers advertising solutions, enhancing brand engagement with mobile gamers.

Upsides

Acquisition of BeReal diversifies Voodoo's portfolio beyond gaming.

Partnership with AppHarbr improves ad quality, increasing user engagement and revenue.

Successful launch of Questopia in China expands Voodoo's market presence.

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