Quality Analyst II, Assessments (18 months fixed-term)
Khan AcademySalary not specified
Full Time
Mid-level (3 to 4 years), Senior (5 to 8 years)
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing and Advertising, MediaIndustries
Requirements
Candidates must currently be in a similar Data Analyst role with experience in SAS, SQL, and Excel. They should possess a strong understanding of relational databases, data manipulation, and extraction for analytical purposes. The role requires strong numerical and logical thinking skills, an understanding of test and learn techniques in marketing, excellent organizational skills with high attention to detail, and resilience to cope with changing priorities and tight deadlines. Strong written and verbal communication skills are essential, as is a personable and positive nature. Experience with R, Python, Power BI, or Power Pivot is a bonus.
Responsibilities
The Data Analyst will deliver regular contractual reporting, forecast campaign direct mail and email volumes, and provide post-campaign evaluations to support test and learn strategies. Responsibilities also include profiling audiences, conducting customer journey and behavioral analysis, performing deeper dive analytical projects, and identifying opportunities to deploy data creatively. The analyst will work closely with the Data Planning team to deliver analytical projects and solutions, build test plans, and support the Data Strategy and Account team.
Skills
Data Analysis
Reporting
Forecasting
Campaign Evaluation
Audience Profiling
Customer Journey Analysis
Behavioral Analysis
Data Strategy
Test and Learn Strategies
RAPP
Precision marketing agency using data-driven strategies
About RAPP
RAPP Worldwide focuses on precision marketing by using detailed data and advanced technology to create personalized marketing experiences for consumers. They serve a variety of clients across sectors like healthcare and technology, delivering engaging campaigns that enhance customer experiences and build brand loyalty. RAPP generates revenue through marketing services such as data analytics and creative content production, as well as consulting to optimize marketing strategies. As part of the Omnicom Group, they leverage a broad network of resources to provide effective marketing solutions.
New York City, New YorkHeadquarters
1965Year Founded
$1.3MTotal Funding
SEEDCompany Stage
Data & Analytics, Consulting, Consumer GoodsIndustries
1,001-5,000Employees
Risks
Loss of key personnel may disrupt strategic initiatives.
New creative leadership could impact client satisfaction if misaligned.
Resource diversion to internal initiatives may affect client service delivery.
Differentiation
RAPP leverages data and technology for personalized marketing experiences.
RAPP is part of Omnicom Group, enhancing its global reach and resources.
RAPP combines creative strategies with data analytics for effective customer engagement.
Upsides
AI-driven personalization enhances RAPP's targeted customer experiences.
Privacy-centric data tools align with RAPP's data-driven marketing approach.
Programmatic advertising complements RAPP's precision marketing model.
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