Brand Copywriter
EarnestFull Time
Junior (1 to 2 years)
The ideal candidate possesses 5-10 years of digital copywriting experience, preferably in DTC and Health & Wellness, with a proven track record in concepting and writing for eCommerce. Proficiency in Figma, Google Suite, and Asana is required, alongside strong writing, organizational, and time management skills. The role demands an ability to integrate data and research into copy, demonstrating a talent for creating fresh, unique, and professional content, excellent problem-solving and communication abilities, and comfort in a fast-paced, multi-project environment.
The Creative Conceptor will conceptualize and develop major brand campaigns, pitching multiple ideas based on briefs and incorporating feedback to finalize concepts and creative strategies. This role involves leading creative execution in partnership with internal and external teams, crafting engaging marketing copy that aligns with campaign objectives, and strategically thinking about copy to drive customer engagement and purchase. Responsibilities include transforming scientific information into relatable consumer content, maintaining brand voice and standards, understanding regulatory guardrails, and executing high-quality copy from concept to delivery while collaborating across departments and meeting deadlines.
Natural supplements for hair growth and health
Nutrafol focuses on improving hair health by providing natural supplements aimed at addressing hair thinning and promoting hair growth. Their products are formulated with a blend of vitamins, minerals, and natural ingredients that target the underlying causes of hair loss, such as genetics, stress, diet, and environmental factors. Nutrafol sells these supplements directly to consumers through their website, offering personalized plans developed by naturopathic doctors to meet individual needs. Unlike many competitors, Nutrafol emphasizes a drug-free approach and backs its products with clinical studies to ensure safety and effectiveness. The company's goal is to help individuals achieve visibly thicker and stronger hair through tailored, data-driven solutions.