Coordinator / Manager, Creative Content at Universal Music Group

Los Angeles, California, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Music, Entertainment, MediaIndustries

Requirements

Proven track record of creating viral short-form content across TikTok, Reels, and Shorts
Hands-on editing ability in mobile apps (CapCut, TikTok editor, Splice) in addition to Adobe Suite
Strong instincts for cultural timing, humor, and trends that spark conversation online
Passion for music, pop culture, and visual storytelling
Experience in content production, commissioning within music, media, or culture
Experience managing creatives and multiple projects simultaneously
Strong organisational skills and meticulous attention to detail
Confidence in managing production budgets and timelines
Deep knowledge of all social platforms and an understanding of how content performs across them
A collaborative, team-first mindset with a solutions-driven approach
Ability to creatively interpret briefs and oversee execution to a high standard
Working knowledge of Adobe Suite
Awareness of lighting, framing, and composition in video and photography
Willingness to travel and work evenings/weekends as needed for shoots
Multi-skilled creative able to concept, shoot, edit & deliver high-level engaging content
Socially-driven with superior attention to detail & organizational skills
Desire to travel, meet tight deadlines, and juggle multiple critical requests in a high-pressure environment
“Can-do” attitude

Responsibilities

Ideate, shoot & edit high-level engaging content
Brief and manage external creatives (e.g. directors, videographers, editors)
Commission and oversee the production of a variety of content formats, short-form video, BTS, live sessions, interviews etc
Oversee production workflows, ensuring timelines, budgets & deliverables are met
Shoot and edit mobile-native short-form content (TikTok, Reels, Shorts) optimized for speed and virality
Tap into wider creative worlds with Creative & Digital leads, to build out compelling story-telling through content
Ideate, test, and execute short-form viral concepts aligned with artist voice and cultural trends
Translate cultural moments, and trending formats into content that authentically represents the artist
Build and maintain strong relationships with artists & their management
Work cross-functionally with internal teams (Creative, Marketing, Digital, A&R) to align content with campaign goals
Ensure all content is artist-appropriate, culturally relevant, creatively excellent, and optimised for each platform
Stay connected to the wider creative landscape, bringing in new talent, ideas, and formats
Assist in gathering information for production agreements
Ensure that content assets are organized and archived in the internal systems
Pro-active approach to gathering production invoices from vendors (with support from the Creative Operations team)
Work with Finance & Creative Operations to ensure a smooth and timely processing of payments

Skills

Content Creation

Video Production

Video Editing

Short-form Video

TikTok

Reels

YouTube Shorts

Creative Direction

Production Management

Budget Management

Artist Development

Social Media Content

Trend Analysis

Storytelling

Universal Music Group

Global music recording, publishing, and distribution

About Universal Music Group

Universal Music Group (UMG) operates as a major player in the global music industry, engaging in recording, publishing, and distribution across over 60 countries. The company works with a wide range of clients, from famous artists like Elton John and Taylor Swift to new and independent musicians. UMG's operations include selling physical and digital music, streaming services, licensing music for various media, and organizing live performances. The company signs artists to contracts, produces their music, and manages their publishing rights, while also offering marketing and promotional services to help artists expand their reach. UMG generates revenue through multiple channels, including music sales, streaming subscriptions, licensing fees, live performances, and merchandise. This diverse approach allows UMG to maintain its leadership position in the music market by providing comprehensive support to artists and capitalizing on various revenue opportunities.

Santa Monica, CaliforniaHeadquarters

1934Year Founded

$3,890.9MTotal Funding

IPOCompany Stage

Consumer Goods, EntertainmentIndustries

10,001+Employees

Benefits

Competitive Salary

401k

Flexible PTO

Medical, dental, visiion insurance

Student Loan Repayment Assistance & Tuition Reimbursement

Well-Being Allowance

Risks

Legal battle with Drake over 'pay-for-play' could harm UMG's reputation.

Downtown Music acquisition may face regulatory scrutiny, delaying expansion plans.

AI partnership with Amazon may not fully address evolving AI content challenges.

Differentiation

UMG leads the music industry with a diverse global presence in 60+ countries.

UMG's artist-centric streaming model enhances engagement and revenue for musicians.

UMG's strategic partnerships, like with Amazon, bolster innovation and content protection.

Upsides

UMG's acquisition of Downtown Music boosts its independent music sector presence.

Partnership with KLAY Vision positions UMG as a leader in AI-driven music innovation.

Collaboration with WPP enhances UMG's marketing capabilities and global reach.

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