Landed

Content SEO Specialist

Philippines

Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing & AdvertisingIndustries

Requirements

Candidates should possess at least 3 years of demonstrated experience in content SEO, with a strong understanding of content creation and SEO principles. Proficiency in utilizing tools such as Yoast SEO, Ahrefs, SEMrush, and other keyword research platforms is essential. A Bachelor's degree is preferred, although relevant experience may be considered.

Responsibilities

The Content SEO Specialist will write, edit, and strategize content optimized for search engines, including blog posts and web content. They will conduct in-depth keyword research, develop content calendars, and optimize existing content for search engine visibility. The role involves monitoring and analyzing content performance data, providing detailed reports, and making data-driven recommendations for improvement. Furthermore, the specialist will collaborate with cross-functional teams to align content strategies with broader SEO goals and communicate content SEO strategies effectively.

Skills

Content Creation
SEO Principles
Keyword Research
Content Optimization
SEO Tools (Yoast SEO, Ahrefs, SEMrush)
Content Strategy
Data Analysis
Communication
Collaboration

Landed

Down payment assistance for educators' homeownership

About Landed

Landed helps essential professionals, especially educators, achieve homeownership by providing down payment assistance and homebuying support. Their main service is a shared equity down payment program that allows educators to reach a 20% down payment on a home without income restrictions, making it easier for them to buy homes. Landed partners with schools, real estate agents, and community organizations to offer free homebuying education, competitive property reviews, and personalized support from experts. Unlike other companies, Landed focuses specifically on educators and essential professionals, addressing their unique needs for affordable housing. The goal is to build financial security for educators and strengthen communities by enabling them to live near their workplaces.

Key Metrics

San Francisco, CaliforniaHeadquarters
2015Year Founded
$56.7MTotal Funding
SERIES_BCompany Stage
Social Impact, Financial Services, Real EstateIndustries
1-10Employees

Risks

Rising interest rates could reduce demand for Landed's homeownership services.
Increased competition from other proptech companies may erode Landed's market share.
Potential regulatory changes could affect the viability of Landed's shared equity program.

Differentiation

Landed focuses on essential professionals, particularly educators, for homeownership assistance.
The company offers a unique shared equity down payment program without income restrictions.
Landed partners with educational institutions to extend its reach and impact.

Upsides

Landed raised $31 million in Series B funding to expand its services.
The rise of digital mortgage platforms aligns with Landed's tech-savvy educator clientele.
Growing ESG investing trends provide more funding opportunities for mission-driven companies like Landed.

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