[Remote] Content Associate at Kraken

United Kingdom

Kraken Logo
Not SpecifiedCompensation
Entry Level & New GradExperience Level
Full TimeJob Type
UnknownVisa
Financial Services, CryptocurrencyIndustries

Requirements

  • 2+ years of experience in copywriting, content strategy and development, or digital marketing within finance or technology
  • Bachelor’s degree
  • Exceptional ability to write clear, concise, and persuasive content tailored to distinct audiences and market segments
  • Experience simplifying complex technical or financial concepts for sophisticated readers
  • Deep understanding of the psychology, language, and needs of Kraken’s client segments
  • Strong collaboration skills and comfort working cross-functionally with marketing, product, and technical teams
  • Organized and detail-oriented, with the ability to manage multiple priorities and projects simultaneously in a fast-paced environment
  • Analytical mindset, adept at using data and intuition to inform strategy and optimize content performance
  • High level of accountability and follow-through, with the ability to deliver high-quality work under shifting priorities
  • Native-level English proficiency

Responsibilities

  • Deliver compelling content across a range of mediums — including short-form copy, long-form articles, video, and audio — and channels such as Kraken.com, social platforms, and email
  • Distill the value propositions of Kraken’s products into clear, motivating messaging that drives client action
  • Collaborate with Product, Growth, Data, Design, Compliance, and SMEs across the organization to support and optimize product growth initiatives
  • Continuously refine and optimize deliverables based on data-driven insights and performance learnings

Skills

Content Creation
Writing
Communication
Digital Marketing
SEO
Social Media
Copywriting

Kraken

Cryptocurrency exchange for buying and trading

About Kraken

Kraken is a cryptocurrency exchange platform that allows users to buy, sell, and trade various digital assets. It offers features that cater to both beginners and experienced traders, making it easy to navigate the cryptocurrency market. Users can execute trades with high liquidity, which means their transactions are completed quickly. The platform charges low transaction fees, sometimes as low as 0%, helping users keep more of their profits. Kraken also provides advanced charting tools to help investors track their investments effectively. Security is a major focus, with multiple protective measures in place to keep user assets safe. The platform supports 70 different asset pairs and is continuously expanding its offerings. Additionally, Kraken offers 24/7 global support to assist users with any questions or issues.

San Francisco, CaliforniaHeadquarters
2011Year Founded
$108.5MTotal Funding
SERIES_CCompany Stage
Crypto & Web3, Financial ServicesIndustries
501-1,000Employees

Benefits

Competitive salary and equity plan
401k contribution plan
Vacation & Generous PTO
Paid Tranings

Risks

Increased competition from Binance and Coinbase could impact Kraken's market share.
Regulatory scrutiny in the EU may raise Kraken's compliance costs.
The volatility of cryptocurrency prices can affect Kraken's revenue from transaction fees.

Differentiation

Kraken offers both spot and futures trading for over 40 digital assets.
The platform provides advanced charting tools for professional traders and technical analysts.
Kraken's 24/7 global support ensures assistance for users at any time.

Upsides

Kraken's acquisition of Staked enhances its staking services for consumers and institutions.
Sponsorship deals with major soccer clubs boost Kraken's visibility and brand recognition.
The rise of crypto derivatives attracts advanced traders to Kraken's sophisticated tools.

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