Communications Lead - Thought Leadership at Santander

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Financial Services, BankingIndustries

Requirements

Bachelor's degree (implied from "Bachelor's" in the provided description)
Ability to perform essential duties satisfactorily, including knowledge, skills, and abilities for communications-based research, content development, media relations, and multi-stakeholder collaboration
Multi-stakeholder, business-driven mindset with proactive approach to opportunities and reputational risks
Effective partnership and collaboration skills as a subject matter expert
Combination of experiences and transferable skills for outside-in thinking in storytelling
Ability to identify data points to support business narratives and participate in news cycles
Blend of strategy, creativity, execution, and measurement skills in communications and research

Responsibilities

Develop and manage data-driven thought leadership programs
Support external distribution campaigns and general media relations initiatives
Develop communications-based research
Write thought leadership content
Support national and local media relations campaigns
Develop social media content
Enhance executive visibility on behalf of the Santander US brand and lines of business
Execute day-to-day thought leadership programs, including research, content/support materials, and external distribution
Conduct primary and secondary research to identify consumer/industry trends and news cycle opportunities
Collaborate with business communications strategists and SME partners to identify headlines and narratives
Coordinate with research vendors and external agencies to develop data for external storytelling
Support development of external communications content (news releases, infographics, social media posts, bylines, talking points)
Engage with media, manage inquiries, and support economic commentary programs

Skills

Thought Leadership

Communications Strategy

Content Writing

Media Relations

Social Media

Data-Driven Communications

Research Development

Executive Visibility

Stakeholder Management

Risk Assessment

Santander

Provides banking, investment, and insurance services

About Santander

Santander Bank provides a variety of financial services to individuals, small businesses, and large corporations in the United States. Its offerings include savings and checking accounts, loans, credit cards, and investment products. The bank also has specialized services through Santander Investment Services and insurance products via Santander Securities LLC. Santander stands out from its competitors by focusing on community growth, committing $13.6 billion to support initiatives like the 'Cultivate Small Business' program, which aids early-stage entrepreneurs, especially from underrepresented groups. The bank generates revenue through interest on loans, service fees, and commissions, while promoting responsible banking practices and financial education. Santander's goal is to empower individuals and businesses, enhance community prosperity, and provide comprehensive financial solutions.

Boston, MassachusettsHeadquarters

1902Year Founded

$75MTotal Funding

POST_IPO_DEBTCompany Stage

Fintech, Financial ServicesIndustries

10,001+Employees

Benefits

Health, dental, & vision

401k

Flexible PTO

Parental & sick leave

Discounts: technology, travel, auto, fitness, & tuition

Risks

ISO 20022 transition may challenge smaller business partners.

'Quishing' attacks pose a growing threat to consumer security.

Openbank faces competition in the U.S. high-yield savings market.

Differentiation

Santander's Openbank offers a 5.00% APY high-yield savings account nationwide.

The bank's Inclusive Communities Plan pledges $13.6 billion for community initiatives.

Santander's ISO 20022 adoption enhances operational efficiency and data management.

Upsides

Openbank's high-yield savings account attracts more U.S. customers.

Santander's renewable energy financing highlights commitment to sustainable investments.

Proactive cybersecurity measures enhance customer trust and protect digital assets.

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