Brand & Stakeholder Communicatiespecialist (B2B & Publiek) at Antenna

Antwerp, Flanders, Belgium

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

B2B, Public SectorIndustries

Requirements

3–6 years of experience in strategic (internal/external) communication or PR
Experience with stakeholder work or change/transition communication
Strong writing skills, willingness to write (including with AI), ability to make complex matters clear
T-profile: broad communication base + depth in stakeholder/change communication
Fluent in Dutch (NL)
Professional English/French is a plus
Structured, ownership-oriented, with soft but consistent follow-up
Cases in B2B or public sector
Knowledge of employer branding, employee engagement, or ESG reporting
Experience with facilitation/moderation (workshops)
Basic data skills for impact measurement (KPIs, dashboards) and practical insights

Responsibilities

Shape and roll out projects/trajectories in employer branding, change & transition, and ESG/MVO
Set up stakeholder mapping, analyses, and engagement plans
Facilitate co-creation sessions & workshops at client side
Manage priorities, governance, and KPIs
Develop and safeguard brand-sensitive communication: tone of voice, guidelines, consistency
Project management from strategy to "bon à tirer": monitor timing, budget, ensure quality
Measure, learn, and adjust towards results: reporting, feedback loops, iteration
Work regularly on-site at clients (depending on ongoing assignments)

Skills

Key technologies and capabilities for this role

Employer BrandingStakeholder ManagementChange CommunicationESG ReportingWorkshop FacilitationProject ManagementKPI TrackingData DashboardsTone of Voice GuidelinesContent Creation

Questions & Answers

Common questions about this position

What work arrangement does this role offer?

The role offers hybrid working from Berchem (Antwerpen) near the train station, including work from home and regular on-site visits at clients depending on assignments.

What experience is required for this position?

Candidates need 3–6 years of experience in strategic (internal/external) communication or PR, with experience in stakeholder work or change/transition communication, and cases in B2B or public sector preferred.

What is the salary or compensation for this role?

This information is not specified in the job description.

What is the company culture like at Antenna?

Antenna has an empowering culture with peer reviews and room to grow, valuing different perspectives and backgrounds with equal opportunities for everyone.

What does the hiring process involve?

The process includes submitting an application with a short questionnaire (including your music for the playlist), a home assignment (mini-case), an in-office discussion and case review, a short online assessment, reference check, and final feedback.

Antenna

Market research and analytics for subscriptions

About Antenna

Antenna provides insights into the subscription economy, focusing on streaming services. The company collects and analyzes data on consumer interactions with subscription services, helping businesses understand subscriber preferences and behaviors. This information allows companies to make informed decisions about their products and marketing strategies. Antenna's clients are primarily subscription-based businesses that rely on these insights to improve user acquisition and retention. Unlike competitors, Antenna specializes in the subscription market, offering tailored analytics that help clients adapt to changing consumer demands. The goal of Antenna is to empower subscription-based companies to thrive in a competitive landscape by providing them with the data they need to drive growth and enhance customer satisfaction.

New York City, New YorkHeadquarters

2019Year Founded

$13.8MTotal Funding

SERIES_ACompany Stage

Data & Analytics, ConsultingIndustries

11-50Employees

Benefits

Remote Work Options

Company Equity

Risks

The rise of free ad-supported streaming channels may reduce demand for paid subscriptions.

Password-sharing crackdowns by Disney+ and Netflix could impact subscriber numbers and data insights.

Increasing subscription cancellations pose a risk to clients relying on stable subscriber bases.

Differentiation

Antenna specializes in detailed insights into the subscription economy, focusing on streaming services.

The company provides industry benchmarks and market intelligence for strategic decision-making.

Antenna's data-driven insights help optimize user acquisition and retention for subscription businesses.

Upsides

Increased interest in free ad-supported streaming services offers new market intelligence opportunities.

The rise of direct-to-consumer sports streaming services highlights niche market growth potential.

High-profile events like Messi's debut provide case studies for subscriber acquisition insights.

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