Brand Marketing Coordinator at The Walt Disney Company

New York, New York, United States

The Walt Disney Company Logo
Not SpecifiedCompensation
Entry Level & New Grad, Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Media, Entertainment, SportsIndustries

Requirements

  • Minimum of 6 months’ experience in Direct to Consumer, Brand or Sports Marketing
  • Passion for Marketing and the sports fan
  • Experience executing Marketing campaigns with a focus on acquisition, retention, and engagement with proven results
  • Strong problem-solving skills and the ability to work in a fast-paced environment
  • Interest in the changing landscape of sports media
  • Comfortable analyzing data in collaboration with Research teams
  • Great teammate with strong written and verbal communication skills
  • Bachelor’s degree or equivalent in Marketing, Business, or a related field
  • Preferred Qualifications
  • Comfortable in an ever-changing environment in which priorities change quickly
  • Subject matter expert when it comes to the Sports and Media industry

Responsibilities

  • Assist in the creation and implementation of comprehensive brand marketing campaigns that align with ESPN's strategic objectives and resonate with the target audience
  • Coordinate marketing activities, including events, promotions, sponsorships, and partnerships, ensuring seamless execution and brand consistency
  • Contribute to the development of marketing materials, including presentations, promotional elements, and digital content
  • Conduct market research and analyze consumer trends to identify opportunities for brand growth and engagement
  • Collaborate with internal teams (creative, digital, social media, and content) to develop and produce high-quality marketing assets
  • Assist in tracking and analyzing the performance of marketing campaigns, providing insights and recommendations for continuous improvement
  • Support the Brand Marketing Director in managing relationships with external agencies, vendors, and partners, ensuring deliverables are met on time and within budget
  • Stay up to date with industry trends, emerging technologies, and best practices in brand marketing and sports entertainment

Skills

Brand Marketing
Marketing Campaigns
Market Research
Consumer Trends
Event Coordination
Promotions
Sponsorships
Partnerships
Marketing Materials
Presentations
Digital Content
Social Media
Content Production

The Walt Disney Company

Leading producers & providers of entertainment and information

About The Walt Disney Company

N/AHeadquarters
1923Year Founded
N/ACompany Stage
10,001+Employees

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