Associate Director of Creator Management at Rockstar Games

New York, New York, United States

Rockstar Games Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Gaming, EntertainmentIndustries

Requirements

  • 5+ years professional experience managing Creator relationships and initiatives
  • Working knowledge of leading social media platforms (X, Instagram, Facebook, YouTube, TikTok)
  • BA/BS degree
  • Outstanding communication and interpersonal skills
  • Excellent organizational skills
  • Strong ability to organize and prioritize workload, handling multiple projects simultaneously
  • Ability to work independently, prioritize tasks, and take initiative
  • Passion for video games and community engagement

Responsibilities

  • Lead organic and paid Creator efforts across all Rockstar Games products
  • Develop documentation and implement strategic plans aimed at promoting and growing the Rockstar Games Creator community
  • Present strategic proposals, project outlines, and outcomes to leadership
  • Work with cross-functional teams to align Creator campaigns with broader marketing goals and other internal initiatives
  • Serve as a point of contact for Creators
  • Constantly be on the lookout for ways to nurture, engage and grow our Creator community
  • Participate in internal play sessions, brainstorms, and meetings

Skills

Creator Management
Social Media
X (Twitter)
Instagram
Facebook
YouTube
Community Management
Sentiment Analysis
Strategic Planning
Campaign Management
Marketing
Content Strategy

Rockstar Games

Develops and publishes popular video games

About Rockstar Games

Rockstar Games develops and publishes popular video games, focusing on creating immersive experiences for gamers on platforms like Xbox, PlayStation, and PC. Their games, such as "Grand Theft Auto" and "Red Dead Redemption," are known for their engaging storytelling, impressive graphics, and gameplay mechanics. Rockstar generates revenue through game sales, both physical and digital, as well as in-game purchases and downloadable content, which provide ongoing income after the initial sale. They also engage in licensing deals and merchandise related to their game franchises. What sets Rockstar apart from competitors is their commitment to high-quality game development and continuous investment in research to enhance gaming technology. The company's goal is to deliver exceptional gaming experiences that captivate a global audience.

New York City, New YorkHeadquarters
1998Year Founded
$5MTotal Funding
ACQUISITIONCompany Stage
Entertainment, GamingIndustries
1,001-5,000Employees

Benefits

Health Insurance
Company Equity
Performance Bonus
Flexible Work Hours

Risks

Frequent game content leaks could undermine marketing strategies and financial outcomes.
Delayed PC releases, like GTA VI, might frustrate PC gamers and affect sales.
High expectations for GTA VI could lead to backlash if not met.

Differentiation

Rockstar Games develops high-quality, immersive games with strong storytelling and graphics.
The company uses its proprietary Rockstar Advanced Game Engine (RAGE) for game development.
Rockstar Games has a diverse portfolio, including GTA, Red Dead, and Max Payne.

Upsides

Cross-platform play and cloud gaming trends enhance Rockstar's game accessibility.
User-generated content and modding communities extend game lifecycles and engagement.
AI integration in games enhances NPC behavior and immersive experiences.

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