Digital Marketing Specialist
TebraSalary not specified
Full Time
Junior (1 to 2 years)
$66,000 – $80,000Compensation
Entry Level & New Grad, Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing, TechnologyIndustries
Requirements
- 1+ years of digital marketing experience or recent graduate
- Analytical mindset and relentless drive for performance to optimize digital marketing campaigns for maximum efficiency and effectiveness
- Advanced knowledge of Excel
- Hands-on experience running media buys across platforms: Facebook/Instagram, Twitter, Snapchat, Pinterest, LinkedIn, TikTok, Google, YouTube
Responsibilities
- Support marketing strategy, planning, and execution across all paid digital media platforms
- Scale and optimize paid marketing campaigns across major and emerging digital media channels
- Contribute to the marketing creative process and execute tests to drive creative performance learnings
- Analyze data and share performance results and actionable opportunities with the broader marketing team
Skills
Key technologies and capabilities for this role
Questions & Answers
Common questions about this position
What is the salary range for the Analyst, Digital Marketing position?
The base salary range is $66,000 - $80,000 a year for Los Angeles, CA, subject to factors like experience, skills, and geographic adjustments if working outside the location.
Is this role remote or does it require office work?
The role requires working together IRL in the Los Angeles, CA office 3 days/week.
What skills are required for this digital marketing analyst role?
Required skills include 1+ years of digital marketing experience or recent graduate status, advanced knowledge of Excel, hands-on experience running media buys across platforms like Facebook/Instagram, Twitter, Snapchat, Pinterest, LinkedIn, TikTok, Google, and YouTube, plus an analytical mindset and drive for performance optimization.
What benefits does Match Group offer?
Benefits include medical, mental health, and wellness support; competitive compensation with 100% employer match on 401k up to 10% (capped at $10,000); employee stock purchase program; generous PTO and 18 paid holidays; annual training allowance; and ERG membership opportunities.
What makes a strong candidate for this role?
Strong candidates have 1+ years of digital marketing experience or are recent graduates, with an analytical mindset, relentless drive for performance, advanced Excel knowledge, and hands-on experience with media buys on major platforms.
Match Group
Provides online dating and social discovery
About Match Group
Match Group leverages the Swipe feature® and social discovery, facilitating deeper connections through its portfolio of online dating brands, with a global presence and availability in over 40 languages.
Dallas, TexasHeadquarters
1986Year Founded
$400MTotal Funding
IPOCompany Stage
Consumer Software, Social ImpactIndustries
1,001-5,000Employees
Benefits
Medical/Dental/Vision Insurance
Charitable Matching Program
Retirement Matching Funds
Training and Education Allowance
Performance Bonuses
Mental Health Counseling
Risks
Increased competition from AI-driven dating apps may draw users away.
Privacy concerns and data breaches could impact reputation and operations.
Free dating apps with innovative features may pressure Match Group's pricing models.
Differentiation
Match Group offers nearly 50 brands catering to diverse dating communities.
The company generates revenue through subscription, transaction, and advertising models.
Match Group operates globally, available in over 200 countries and 40 languages.
Upsides
Increased interest in AI-driven matchmaking enhances user experience and engagement.
Growing trend of VR integration offers immersive dating experiences.
Rising demand for niche platforms caters to specific interests and communities.
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