TikTok Shop Manager at Harry's

New York, New York, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Consumer Packaged Goods, E-commerce, MarketingIndustries

Requirements

Entrepreneurial mindset to identify areas to grow the business efficiently
Collaborative and able to work cross-functionally with different departments to execute the TikTok Shop strategy
Enjoy working in a fast-paced environment and implementing quick changes to drive impactful results
Very analytical and use data-driven insights to impact decision-making
Ownership of both daily responsibilities and long-term strategies
Good understanding of social commerce and TikTok Shop
May have experience in e-commerce, social commerce, growth marketing, program management, or category management
May have experience in Beauty & Personal Care or CPG categories

Responsibilities

Conduct weekly reporting and analysis of the business to understand key drivers and levers
Optimize TikTok Shop by owning the product and assortment strategy, planning pricing and promotional levers, tracking shop ads campaigns, and managing the CRM cadence
Partner with brand marketing to understand brand priorities and identify the right creator approach
Partner with DTC to ensure seamless Shopify integration and order fulfillment
Partner with growth assistants to ensure weekly outreach and engagement with all affiliates
Meet with top affiliates to engage them as the brand and build 1:1 relationships
Build an engaged affiliate community through product education, creator campaigns, and content support

Skills

Key technologies and capabilities for this role

TikTok ShopSocial CommerceAffiliate MarketingReportingCross-functional CollaborationDTCBrand MarketingGrowth Marketing

Questions & Answers

Common questions about this position

What is the salary or compensation for the TikTok Shop Manager role?

This information is not specified in the job description.

Is this TikTok Shop Manager position remote or does it require office work?

This information is not specified in the job description.

What skills or qualities are they looking for in the TikTok Shop Manager?

They seek someone with an entrepreneurial mindset to identify growth opportunities, collaborative skills to work cross-functionally with different departments, and the ability to thrive in a fast-paced environment.

What is the company culture like at Harry's and Mammoth Brands?

The company maintains a small, scrappy, entrepreneurial culture even as it grows, focusing on creating things people like more, better serving customers, employees, and community, while making a positive impact.

What makes a strong candidate for the TikTok Shop Manager position?

A strong candidate has an entrepreneurial mindset, is collaborative for cross-functional work, and enjoys a fast-paced environment, aligning with the role's focus on optimizing TikTok Shop operations and scaling affiliate strategies.

Harry's

Consumer packaged goods focusing on shaving products

About Harry's

Harry's Inc. focuses on creating consumer packaged goods, starting with shaving products and expanding into other categories like personal care. Their products are designed to meet the specific needs of consumers, ensuring quality and satisfaction. The company operates through direct-to-consumer sales and retail partnerships, making their products accessible to a wide audience in the U.S., U.K., and Germany. What sets Harry's apart from competitors is their commitment to social responsibility, dedicating 1% of sales to support nonprofit initiatives. Their goal is to foster customer loyalty by providing high-quality products while also making a positive impact on communities.

New York City, New YorkHeadquarters

2013Year Founded

$461.7MTotal Funding

ACQUISITIONCompany Stage

Consulting, Consumer GoodsIndustries

501-1,000Employees

Benefits

Medical, dental, and vision coverage

Wellness reimbursement and incentives

401(k) matching

Flexible spending accounts

Flexible PTO policy

Parental leave

Risks

Conservative backlash over Trevor Project partnership may affect brand perception.

IPO filing could increase scrutiny and pressure from investors.

Lume acquisition may face integration challenges affecting company performance.

Differentiation

Harry's designs and manufactures its own line of razors and blades.

The company offers both a-la-carte and subscription models for its products.

Harry's operates Harry's Labs for mergers and acquisitions to drive innovation.

Upsides

Subscription models in CPG are growing, benefiting Harry's subscription services.

Eco-friendly grooming products trend offers expansion opportunities for Harry's.

Mental health awareness aligns with Harry's BetterHelp partnership, boosting brand loyalty.

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