Barkley

Supervisor, Paid Social Media

Kansas City, Missouri, United States

Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Advertising, Marketing, MediaIndustries

Position Overview

  • Location Type: Not Specified
  • Job Type: Not Specified
  • Salary: $69,000 - $103,000 USD (Annual Gross Base Salary Range)

In this role, you will develop strategies and manage the performance of various paid search accounts to drive client performance and growth. Exceptional communication skills and the ability to work collaboratively in a remote environment are essential.

Qualities

Here’s what it takes to be successful in the role:

  • Curiosity and Skepticism: Always asking "WHY?", with an internal drive to learn more and expand knowledge. Considers situations from multiple perspectives.
  • Strategic, Creative Problem-Solving: Analytical and enjoys working with data to derive insights. Uses insights and knowledge to develop robust strategies and visions for success. Enjoys creating creative solutions to new and old problems.
  • Initiative: A gritty self-starter driven to find answers, solve tough problems, and overcome challenges. Proactively brings solutions to challenges.
  • Communication & Storytelling: Can easily communicate complex information or nuanced situations. Knows what details are necessary and what details to leave behind. Can marry data and storytelling to articulate a compelling vision.
  • Adaptability: Can comfortably adjust in evolving or ambiguous situations. Uses creativity to tackle new and existing challenges. Ready and excited for changes in the media landscape.
  • Self-Development: Reflective and self-aware. Seeks opportunities to learn and develop oneself and others.

Responsibilities

  • Responsible for campaign development, stewardship, optimization, and reporting within various platforms, such as Facebook/Instagram, Pinterest, Twitter, Snapchat, etc.
  • Builds relationships and maintains ongoing communications with media representatives.
  • Integral activation lead in key client communication.
  • Present at all key client presentations and meetings.
  • Designs optimal buys in terms of cost efficiency, forecasting, account segmentation, bid management, goal delivery, and vendor agreements.
  • Keeps a pulse on all media buys and is ultimately responsible for the post-buy results and ongoing reporting.
  • Updates Supervisor on status of current accounts on an ongoing basis and elevates any issues in a timely manner.
  • Responsible for overseeing all campaign tracking set-up and implementation before launch of a campaign, with support from Ad Operations.
  • Oversees creation of all reporting dashboards and is integral in presentations to clients on an ongoing basis.
  • Lead in collaboration with finance team members to resolve media billing issues.
  • Ensures strict adherence to client budgets while meeting client objectives.
  • Stays current on all media trends and opportunities in the industry.
  • Other duties/responsibilities may be assigned from time to time.

Qualifications

  • 3+ years of Paid Social Media buying experience required.
  • Knowledge and prior use of Meta, Tiktok, Snapchat, Pinterest, and LinkedIn ad platforms.
  • Experience with Google Ads, Microsoft Advertising, and Amazon.
  • Strong organizational and mathematical skills.
  • Ability to multi-task and deliver work on-time for set deadlines.
  • Ability to establish good working relationships with media reps.
  • Ability to work effectively with a variety of internal teams and business groups, including Creative, Account Management, Finance, and Project Management.
  • Ability to communicate effectively within a team environment, with outside media reps, as well as with current clients.
  • Must be prepared for a fast-paced environment and be comfortable making decisions.

Company Information

BarkleyOKRP's total compensation package includes:

  • Salary is one component of BarkleyOKRP's total compensation package.

Skills

Paid Social Media
Facebook
Instagram
Pinterest
Twitter
Snapchat
Campaign Management
Data Analysis
Communication
Storytelling
Relationship Building
Client Presentation

Barkley

Full-service marketing and advertising agency

About Barkley

Barkley is a marketing and advertising agency focused on creating modern brands that appeal to today's consumers. The agency works across various sectors, including consumer goods, finance, healthcare, non-profit, restaurant, retail, and travel, serving clients from large corporations to retail and hospitality brands. Barkley offers a wide range of marketing solutions, including advertising, communication, product innovation, media strategy, and talent management. By utilizing deep consumer insights, they develop campaigns that resonate with audiences and keep brands relevant. Their services include experience design, digital platform optimization, influencer activations, and creative campaign development, allowing them to support clients in achieving their business goals, whether launching new products or enhancing consumer engagement. Barkley's unique combination of creativity and data-driven insights sets them apart from competitors, ensuring they stay ahead of market trends.

Kansas City, MissouriHeadquarters
1964Year Founded
$5.1MTotal Funding
MERGERCompany Stage
Consulting, Consumer Software, Consumer GoodsIndustries
501-1,000Employees

Benefits

Health Insurance
Life Insurance
Unlimited Paid Time Off
401(k) Retirement Plan

Risks

Rapid acquisitions may lead to integration challenges and cultural clashes within Barkley.
The merger with OKRP could result in operational inefficiencies and client conflicts.
Investment from a Chicago firm may lead to strategic shifts disrupting current operations.

Differentiation

Barkley is one of the largest independent, employee-owned advertising agencies in the U.S.
The agency combines creativity with data-driven insights for modern consumer engagement.
Barkley's integrated marketing approach spans multiple industries, ensuring brand relevance.

Upsides

Barkley's acquisition of Adlucent enhances its performance media and MarTech capabilities.
The merger with OKRP creates one of the largest independent marketing firms in the U.S.
Barkley's focus on ESG aligns with growing consumer demand for sustainable brands.

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