Strategic Analytics & Insights, Quantitative Analyst at Nielsen

Taipei City, Taiwan

Nielsen Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
FMCG, Retail, Market ResearchIndustries

Requirements

  • Master’s degree or Bachelor's degree in Business Administration/International Business/Marketing/Economics/Applied Mathematics
  • Fresh graduates are welcome to apply
  • A self-starter, detailed oriented, result-driven mindset, sensitive to numbers
  • Good time management especially meeting external deadlines
  • Good communication skills in explaining the key takeaways & methodology of the thesis
  • Familiar with quantitative research methodologies
  • Proficient in Microsoft Excel & Powerpoint and/or Google Spreadsheet & Slides
  • Good client service skills and able to communicate and write effectively in English and Mandarin

Responsibilities

  • Serve as the main gatekeeper for assigned projects (averagely take care of 2-4 projects simultaneously)
  • Work closely with various departments in projects deliverables, ensuring guidelines are followed according to project plans
  • Provide clear instructions to project members and conduct quality checks on their output
  • Able to accommodate changes to the project requirements and execution when necessary
  • Able to work within given deadlines and find solutions to close the gap, if needed
  • Ensuring project deliverable is of high quality and client satisfaction are met
  • Able to understand from clients’ business perspective and follow up closely on clients’ needs on every research projects
  • Prepare quality questionnaire, presentation and reporting for clients
  • Ensuring all data used are answering to clients’ business needs according to NIQ data and marketing principles
  • Provide actionable recommendations for clients that can impact/influence on their business strategies/needs

Skills

Project Management
Quantitative Analysis
Market Research
Data Analysis
Questionnaire Design
Reporting
Consumer Insights
Brand Research
Advertising Research
Customer Experience

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters
1963Year Founded
$45.1MTotal Funding
ACQUISITIONCompany Stage
Data & Analytics, ConsultingIndustries
10,001+Employees

Benefits

Health Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.
Privacy regulations may impact Nielsen's data collection capabilities.
Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.
The Diverse Media Equity program elevates diverse-owned media companies' visibility.
Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.
Partnerships with P&G and NMSDC support diverse media representation.
Collaboration with TikTok improves digital audience measurement services.

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