SEO Manager (F/M/X) at Skechers

Marseille, Provence-Alpes-Côte d'Azur, France

Skechers Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
SaaS, MarketingIndustries

Requirements

  • Minimum of 3 years’ hands-on SEO experience, ideally from an agency background or fast-paced B2B SaaS environment
  • Strong technical SEO knowledge
  • Content strategy skills
  • Familiarity with key SEO tools (e.g., SEMrush, Screaming Frog, GSC, GA4)
  • Experience working with CMS platforms (WordPress or similar)
  • Comfortable using data to track performance, identify opportunities, and drive decisions
  • Organized, autonomous, proactive, and results-driven. Strong project management and collaboration skills, especially with cross-functional teams

Responsibilities

  • Define and lead a global SEO strategy across multiple domains and geographies
  • Align organic efforts with the broader digital acquisition and brand goals
  • Drive content optimization and link-building initiatives
  • Develop and deploy scalable strategies to enhance rankings and visibility
  • Collaborate with the Website Manager to improve crawlability, indexability, loading speed, and structured data implementation
  • Conduct regular SEO audits, keyword research, competitive benchmarks, and performance monitoring
  • Monitor KPIs such as organic traffic, keyword rankings, and conversion rates
  • Partner with Product teams (notably on Avis Vérifiés) to ensure SEO is integrated throughout product development cycles
  • Work with Field Marketing Managers to develop localized and market-specific SEO initiatives
  • Ensure strong synergy between Paid and Organic strategies with the Digital Acquisition Manager
  • Optimize long-tail keyword strategies to capture new AI-driven search behaviors
  • Support the social and video content strategy (LinkedIn, YouTube…) with SEO-aligned planning

Skills

Technical SEO
Content Strategy
SEMrush
Screaming Frog
Google Search Console
GA4
WordPress

Skechers

About Skechers

N/AHeadquarters
N/AYear Founded
N/ACompany Stage

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