X) at Skechers

Marseille, Provence-Alpes-Côte d'Azur, France

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

SaaS, MarketingIndustries

Requirements

Minimum of 3 years’ hands-on SEO experience, ideally from an agency background or fast-paced B2B SaaS environment
Strong technical SEO knowledge
Content strategy skills
Familiarity with key SEO tools (e.g., SEMrush, Screaming Frog, GSC, GA4)
Experience working with CMS platforms (WordPress or similar)
Comfortable using data to track performance, identify opportunities, and drive decisions
Organized, autonomous, proactive, and results-driven. Strong project management and collaboration skills, especially with cross-functional teams

Responsibilities

Define and lead a global SEO strategy across multiple domains and geographies
Align organic efforts with the broader digital acquisition and brand goals
Drive content optimization and link-building initiatives
Develop and deploy scalable strategies to enhance rankings and visibility
Collaborate with the Website Manager to improve crawlability, indexability, loading speed, and structured data implementation
Conduct regular SEO audits, keyword research, competitive benchmarks, and performance monitoring
Monitor KPIs such as organic traffic, keyword rankings, and conversion rates
Partner with Product teams (notably on Avis Vérifiés) to ensure SEO is integrated throughout product development cycles
Work with Field Marketing Managers to develop localized and market-specific SEO initiatives
Ensure strong synergy between Paid and Organic strategies with the Digital Acquisition Manager
Optimize long-tail keyword strategies to capture new AI-driven search behaviors
Support the social and video content strategy (LinkedIn, YouTube…) with SEO-aligned planning

Skills

Key technologies and capabilities for this role

Technical SEOContent StrategySEMrushScreaming FrogGoogle Search ConsoleGA4WordPress

Questions & Answers

Common questions about this position

What is the work arrangement or location policy for this role?

The position is hybrid and full-time.

What is the salary for the SEO Manager position?

This information is not specified in the job description.

What skills and experience are required for this SEO Manager role?

Candidates need at least 3 years of hands-on SEO experience, strong technical SEO knowledge, content strategy skills, familiarity with tools like SEMrush, Screaming Frog, GSC, and GA4, and experience with CMS platforms like WordPress. Data analysis skills, organization, autonomy, proactivity, and strong collaboration are also essential.

What is the company culture like at Skeepers?

Skeepers has a team of 450+ experts, emphasizes rapid expansion, and fosters cross-functional collaboration with teams like Digital Acquisition, Website, Product, and Field Marketing.

What makes a strong candidate for the SEO Manager position?

A strong candidate has 3+ years of hands-on SEO experience from an agency or fast-paced B2B SaaS environment, with a proactive, results-driven mindset and excellent project management and cross-functional collaboration skills.