Senior Technical Consultant- Marketo at Adobe

Bengaluru, Karnataka, India

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, Marketing AutomationIndustries

Requirements

Minimum of 6+ years of experience working in Marketo Engage for B2B clients
Trained in Marketo and possess in-depth knowledge of Marketo solutions
Experience working with multi-channel campaigns, end-to-end execution, management of program workflows, and quality assurance
Experience with all types of programs and assets (emails, landing pages, snippets, smart lists, smart campaigns, reports, etc.)
Experience in data management, list imports, maintaining database hygiene
Experience with custom objects, velocity scripting, segmentations, dynamic content, and personalization
Experience with standard and advanced reporting (Revenue Explorer)

Responsibilities

Collaborate with internal team effectively and proactively contribute to innovations and best practices
Handle stakeholder communication and recommend optimal solutions for problem statements
Strategize, design solutions, and develop complete programs from scratch for provided use cases within specific timeframes
Involved in end-to-end project stages (discovery to go-live) and create clear documentation based on project requirements
Work with stakeholders to remove blockers

Skills

Key technologies and capabilities for this role

Marketo EngageMarketoB2B MarketingStakeholder CommunicationProgram DevelopmentProject DocumentationSolution Design

Questions & Answers

Common questions about this position

What experience is required for the Senior Technical Consultant - Marketo role?

A minimum of 6+ years of experience working in Marketo Engage for B2B clients is required, along with being trained in Marketo and possessing in-depth knowledge of Marketo solutions.

What key skills are needed for this position?

Key skills include experience with multi-channel campaigns, end-to-end execution, program workflows, quality assurance, all types of programs and assets (emails, landing pages, smart lists, etc.), data management, custom objects, velocity scripting, segmentations, dynamic content, personalization, and standard/advanced reporting.

What is Adobe's company culture like?

Adobe is committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity, passionate about empowering people to create digital experiences, and believes new ideas can come from everywhere in the organization.

Is the salary specified for this role?

This information is not specified in the job description.

What does the employment type and location policy say?

The employment type is full time. Remote or location policy details are not specified in the job description.

Adobe

Software solutions for content creation and marketing

About Adobe

Adobe provides a range of software solutions focused on digital experiences, catering to creative professionals, businesses, and educational institutions. Its main offerings include Adobe Creative Cloud, which contains tools for photography, graphic design, video editing, illustration, UI/UX design, 3D and augmented reality, and social media content creation. Adobe also offers marketing solutions through Adobe Experience Cloud and document management services via Adobe Document Cloud. The company operates on a subscription-based model, allowing users to access its software through monthly or annual plans, with special pricing available for students, teachers, and businesses. Adobe differentiates itself from competitors by providing a comprehensive suite of tools that cover various aspects of content creation and marketing, all integrated into one platform. The goal of Adobe is to empower users to create, manage, and optimize their digital content effectively.

San Jose, CaliforniaHeadquarters

1994Year Founded

$668.9MTotal Funding

IPOCompany Stage

Consumer Software, Enterprise Software, DesignIndustries

10,001+Employees

Benefits

Company Equity

401(k) Company Match

Risks

Emerging AI-driven design tools offer similar functionalities at lower costs.

Open-source alternatives may attract users away from Adobe's subscription model.

Data privacy concerns could affect trust in Adobe's cloud services.

Differentiation

Adobe offers a comprehensive suite for content creation, marketing, and document management.

Adobe's subscription model includes special pricing for students, teachers, and businesses.

Adobe integrates advanced analytics with Experience Cloud for data-driven marketing.

Upsides

Generative AI tools enhance Adobe's content creation and editing efficiency.

Remote work boosts demand for Adobe's cloud-based document management solutions.

AR's popularity in marketing benefits Adobe's 3D and AR tools.

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