Senior Publisher Business Development Executive at impact.com

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, SaaS, MarketingIndustries

Requirements

Bachelor's degree in Business, Marketing, or a related field. MBA is a plus or equivalent experience
Proven track record in publisher business development within the digital media or affiliate marketing industry
Exceptional communication and negotiation abilities
Experience succeeding in a goal-driven environment
Team-oriented, coachable, self-starter
Analytical mindset with the ability to translate data

Responsibilities

Identify and target potential publishers through market research, outreach, industry events, and networking to generate new leads
Establish and maintain relationships with key stakeholders within the publishing industry
Offer and sell premium services and solutions that align with publishers' needs, demonstrating a deep understanding of the platform's capabilities
Own the full sales cycle from prospecting to closing
Lead tailored product demonstrations and presentations that clearly articulate the value proposition of the offering to publisher decision-makers
Work closely with legal and finance teams to finalize contracts, ensuring favorable terms and a smooth handoff to customer success or onboarding teams
Develop customized revenue generation strategies for publishers to increase their earnings
Maintain accurate and up-to-date records of sales activities, deal stages, and forecasts in Salesforce to ensure visibility and accountability
Partner with publisher development teams to ensure smooth onboarding, effective campaign execution, and feedback loops that refine our offering based on publisher needs and market trends
Monitor account health and proactively engage clients to secure renewals, introduce new solutions, and drive incremental revenue

Skills

Business Development

Sales

Partnership Management

Digital Media

Publisher Relations

SaaS Sales

impact.com

Partnership automation platform for businesses

About impact.com

Impact.com specializes in partnership automation within the digital marketing and advertising sector. The company provides a software platform that enables businesses to manage and optimize various types of partnerships, including affiliates and influencers. This platform automates key processes such as tracking, reporting, and payment processing, which helps clients save time and resources while focusing on growth strategies. Impact.com differentiates itself from competitors through its extensive global presence, with offices in major cities around the world, allowing for localized support. The company's goal is to help enterprises and large organizations scale their growth effectively through efficient partnership management, with a revenue model based on subscription fees for access to its SaaS platform.

Santa Barbara, CaliforniaHeadquarters

2008Year Founded

$322.4MTotal Funding

GROWTH_EQUITY_VCCompany Stage

Consumer Software, Enterprise SoftwareIndustries

1,001-5,000Employees

Benefits

Health Insurance

Dental Insurance

Unlimited Paid Time Off

Remote Work Options

Mental Health Support

Company Equity

401(k) Retirement Plan

401(k) Company Match

Flexible Work Hours

Parental Leave

Gym Membership

Phone/Internet Stipend

Home Office Stipend

Risks

Emerging partnership management platforms increase competition, potentially eroding market share.

AI-driven marketing tools may outpace impact.com's technology, risking client attrition.

Stringent data privacy regulations could raise compliance costs and complexity.

Differentiation

Impact.com offers a comprehensive partnership management platform since 2008.

The platform supports diverse partnerships, including affiliates, influencers, and B2B.

Global presence with offices in major cities enhances localized support and expertise.

Upsides

Launch of impact.com/advocate expands into referral marketing, driving new revenue streams.

Recognition as #1 affiliate network for 2024 boosts brand credibility and client attraction.

Strategic partnerships with brands like HSN and VistaPrint indicate strong market position.

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