Senior Principal Campaign Manager at Procore Technologies

County Dublin, Ireland

Apply Now

Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, Construction Tech, MarketingIndustries

Requirements

Bachelor’s degree preferred or equivalent work experience
7+ years of experience in SaaS/B2B/high-tech marketing
Strategic thinker who can connect long-term business goals to impactful campaign execution
Proven experience delivering campaigns in a complex, matrixed environment—ideally across global or multi-regional teams with multiple stakeholders
Able to work independently and take ownership of priorities, while seeking guidance from the Director where needed
Exceptional attention to detail, ensuring accuracy and quality in every aspect of campaign planning and delivery
Demonstrated ability to lead and work in teams

Responsibilities

Own the end-to-end integrated campaign strategy for Europe, from audience insight and positioning through to execution, measurement, and optimisation, ensuring all programmes align to regional and global business priorities
Define and set measurable campaign goals that directly ladder to pipeline creation, opportunity influence, and revenue growth across multiple market segments and countries
Translate GTM priorities from Product, Brand and Sales into integrated campaign plans, driving clarity, accountability and execution across all teams involved
Lead cross-functional campaign planning within a matrix organisation, influencing senior stakeholders in Sales, Product Marketing, Partner teams, and the Global Integrated Marketing team to secure alignment and resources
Work closely with regional and global stakeholders to maintain message consistency, creative alignment and operational standards across all markets
Measure and optimise campaign performance across channels using advanced analytics tools (Tableau, Adobe Analytics, Demandbase), taking ownership of reporting and insight generation to inform future strategy
Direct creative and content development with internal teams, agencies, and third-party producers, ensuring messaging resonates across diverse European markets
Work with internal and external creative and web production teams to create campaign assets
Collaborate with the marketing team to plan and control multi-channel budgets across digital, ABM, events, and third-party partnerships, making strategic allocation decisions to maximise ROI and pipeline impact
Assess and select new channels, partners, and innovations to keep campaigns competitive and differentiated, proactively identifying opportunities for expansion and growth
Design and direct email marketing and lead nurturing campaigns, ensuring they align with the broader strategic objectives
Act as a subject-matter expert for campaign best practice, mentoring and guiding other marketing team members to raise the overall capability within the region

Skills

Key technologies and capabilities for this role

Campaign StrategyDemand GenerationPipeline CreationGTMCross-Functional LeadershipIntegrated MarketingStakeholder ManagementAudience InsightsCampaign ExecutionPerformance MeasurementMatrix Organization

Questions & Answers

Common questions about this position

Is this role remote or on-site?

This is a hybrid role based in either London or Dublin, with on-site requirements listed as the location type.

What are the key responsibilities of this role?

You'll own end-to-end integrated campaign strategy for Europe, lead cross-functional planning, measure performance using tools like Tableau and Adobe Analytics, direct creative development, and manage multi-channel budgets.

What skills and experience are required for this position?

The role requires strategic thinking with a bias-for-action, ability to operate in a matrixed organization, experience with campaign strategy and execution, proficiency in analytics tools like Tableau, Adobe Analytics, and Demandbase, and skills in cross-functional collaboration.

What is the reporting structure for this role?

This role reports to the Director, Campaign Management, Europe, and involves working closely with Europe Growth and Integrated Marketing team, regional sales teams, portfolio strategy, and global marketing teams.

What makes a strong candidate for this Campaign Manager role?

A strong candidate has a passion for creating campaigns that drive pipeline, experience balancing awareness and demand generation, ability to influence senior stakeholders in a matrixed organization, and skills in analytics and cross-functional execution.

Procore Technologies

Construction management software for project efficiency

About Procore Technologies

Procore Technologies provides construction management software that helps streamline and improve the efficiency of construction projects. Its platform includes a variety of tools that assist with different stages of construction, such as prequalification, bid management, estimating, quality and safety management, design coordination, and Building Information Modeling (BIM). This software allows construction teams to enhance communication and visibility between field and office operations, which helps ensure projects are completed on time and within budget. Procore stands out from its competitors by offering a comprehensive all-in-one solution and personalized support services, including training and resources tailored to the specific needs of different clients. The company's goal is to be a trusted partner for construction professionals worldwide, enabling them to successfully manage their projects and adapt to industry trends.

Carpinteria, CaliforniaHeadquarters

2003Year Founded

$552.3MTotal Funding

IPOCompany Stage

Industrial & Manufacturing, Enterprise SoftwareIndustries

1,001-5,000Employees

Benefits

Hybrid Work Options

Professional Development Budget

Risks

Increased competition from new entrants like OpenSpace could challenge Procore's market position.

Dependency on FYLD integration may pose risks if FYLD's platform encounters issues.

Adoption challenges or technical issues with Procore AI Solutions could impact user satisfaction.

Differentiation

Procore offers a comprehensive suite covering all construction stages, from preconstruction to closeout.

The platform integrates BIM and AI solutions, enhancing project management and safety.

Procore's global reach with over 1,000,000 projects in 125 countries sets it apart.

Upsides

Procore's AI solutions aim to boost efficiency and safety in construction management.

The FYLD integration resulted in a 12% productivity gain, enhancing field-office connectivity.

Investment by LMR Partners LLP indicates strong confidence in Procore's growth potential.

Land your dream remote job 3x faster with AI

Try Jobo Free