Marketing Manager (Korea)
Injective Labs- Full Time
- Junior (1 to 2 years)
Candidates should have 5+ years of experience in growth hacking or performance marketing within the crypto industry, with a focus on KOL/influencer acquisition and management, and essential experience working in the crypto trading space, including key players, trends, and channels. Strong negotiation skills and objection handling abilities are required, along with in-depth knowledge of product/brand campaigns and how to leverage KOLs for maximum impact. Excellent written and verbal communication skills in both English and Chinese are necessary.
The Senior KOL Growth Marketer will strategically identify, research, and acquire new Key Opinion Leaders (KOLs) and influencers across various platforms within the cryptocurrency ecosystem, negotiate favorable deals and contracts with KOLs, develop product/brand positioning and messaging tailored for KOL activations, design and execute integrated KOL-driven campaigns, manage and optimize ongoing KOL relationships, ensure timely execution of planned campaigns, and ensure marketing materials are consistent with campaign messaging and brand guidelines. The role also involves staying updated on emerging trends and competitor landscape, and providing regular performance reports.
Peer-to-peer cryptocurrency trading platform
BitMEX is a peer-to-peer cryptocurrency trading platform that focuses on Bitcoin and other major cryptocurrencies like Ethereum and XRP. It allows traders to leverage their positions, offering up to 100x leverage on Bitcoin contracts and varying leverage on other cryptocurrencies. Users can trade perpetual contracts, which do not expire, enabling them to hold positions indefinitely as long as they meet margin requirements. BitMEX serves a wide range of clients, from individual retail traders to institutional investors, and generates revenue through trading fees on transactions. The platform is recognized for its strong security measures that protect users' funds and data, and it also offers a Testnet for users to practice trading strategies without financial risk. Additionally, BitMEX provides a robust API for traders to create custom trading tools and access real-time data.