Senior Finance Manager, New Verticals at The Farmer's Dog

New York, New York, United States

The Farmer's Dog Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Pet Food, Consumer Goods, Direct-to-ConsumerIndustries

Requirements

  • Serve as the primary finance business partner for the New Verticals function (Treats, DIY, and emerging categories)
  • Own P&Ls end-to-end across these verticals
  • Drive financial analysis and evaluation of investments
  • Lead long-term planning to enable profitable growth
  • Provide financial insights and strategic advice to business partners
  • Influence strategic decisions shaping the product portfolio
  • Report directly to the VP of FP&A/Finance
  • Align to company values: One Team (cross-functional collaboration), skeptical about everything and precious about nothing (open to ideas, proactive input, customer-focused), consider the customer journey holistically, execute for impact (focus on outcomes over benchmarks), focused and work without assumption (hypothesis-driven, sequential prioritization)

Responsibilities

  • Own end-to-end P&Ls for New Verticals
  • Conduct financial analysis
  • Evaluate investments
  • Lead long-term financial planning
  • Partner closely with business leaders in New Verticals
  • Deliver financial insights for decision-making
  • Advise on strategic initiatives for product expansion and growth

Skills

FP&A
P&L Management
Financial Analysis
Financial Modeling
Strategic Planning
Business Partnering
Long-term Planning
Investment Evaluation

The Farmer's Dog

Fresh, human-grade dog food delivery service

About The Farmer's Dog

The Farmer's Dog provides fresh, human-grade dog food that is delivered directly to pet owners' homes. The company focuses on creating personalized meal plans for dogs, which are prepared in the U.S. using high-quality ingredients that are free from preservatives and artificial additives. This subscription-based model allows customers to receive regular deliveries of fresh food, ensuring their pets have a healthy diet without the need for long shelf life. Unlike traditional dog food brands, The Farmer's Dog emphasizes the health benefits of its products, with many customers reporting improvements in their pets' weight, energy levels, and digestive health. The goal of The Farmer's Dog is to enhance pet health and well-being through better nutrition, while also providing convenience for pet owners.

New York City, New YorkHeadquarters
2014Year Founded
$163.5MTotal Funding
SERIES_DCompany Stage
Food & AgricultureIndustries
501-1,000Employees

Benefits

Competitive compensation & equity packages
Health, dental, & vision
Parental leave
401k
Flexible PTO
Employee discount

Risks

Rising costs of high-quality ingredients may affect competitive pricing.
Increased competition in the fresh pet food market could dilute market share.
Consumer skepticism about subscription models may lead to higher churn rates.

Differentiation

The Farmer's Dog offers fresh, human-grade dog food delivered directly to customers' doors.
Their subscription model provides personalized meal plans tailored to individual dogs' needs.
The company uses high-quality, preservative-free ingredients, setting them apart from traditional dog food.

Upsides

Growing consumer interest in personalized pet nutrition aligns with their meal plan offerings.
Partnerships with veterinary associations enhance credibility and trust among pet owners.
Increased demand for sustainable packaging can boost their eco-friendly initiatives.

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