Senior Copywriter - Pharma at Accenture

Ottawa, Ontario, Canada

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Pharmaceutical, Healthcare, MarketingIndustries

Requirements

University Degree
4+ years agency or marketing writing experience
Experience writing/editing in pharma space
Portfolio of writing examples
Proficient in MS Office and Adobe Acrobat
Ability to quickly learn new technology and software
SmartSheet and Veeva experience is a plus

Responsibilities

Develop original concepts/copy and use previously approved copy to develop copy decks aligned to creative briefs for promotional materials and resources across all therapeutic areas (respiratory, oncology, vaccines, specialty), branded and unbranded materials, healthcare provider and patient materials
Develop copy suited for and across all content channels, digital and print
Craft alternative options for client-created copy to deliver maximum impact and the best customer experience
Partner closely with marketing as embedded team member to ideate and deliver creative copy solutions and expedite their deliverables
Work as a support and ideation member of the Content Studio creative team, articulating patient-, HCP-, and payer-focused messaging, and work on its integration with project and campaign components
Present copy to clients and explain how copy aligns to their brief and overall strategy
Ensure quality, medical accuracy, and health literacy of all copy
Copyedit and proof layout files to ensure copy is presented accurately at all stages of the process
Prepare materials for promotional team review (legal, medical, regulatory, editorial review); participate in promotional review meetings and process, as required, providing solutions to ensure/accelerate approval
Accurately substantiate and reference original and repurposed copy
Review and utilize multiple resource documents when creating and reviewing projects, following FDA regulations and internal GSK guidance, style guides, and standards and pulling through required elements on a per-project basis
Manage multiple projects at the same time and at different stages in a deadline-driven environment with quick turnaround times
Follow detailed processes within project management system and content routing system

Skills

Copywriting

Creative Writing

Messaging Concepts

Email Copy

Banner Ads

Print Copy

Pharma Copy

Healthcare Marketing

Content Channels

Creative Briefs

Accenture

Global professional services for digital transformation

About Accenture

Accenture provides a wide range of professional services, including strategy and consulting, technology, and operations, to help organizations improve their performance. Their services assist clients in navigating digital transformation, enhancing operational efficiency, and achieving sustainable growth. Accenture's offerings include cloud migration, cybersecurity, artificial intelligence, and data analytics, which are tailored to meet the needs of various industries such as financial services, healthcare, and retail. What sets Accenture apart from its competitors is its extensive industry knowledge and ability to deliver comprehensive solutions that address both immediate challenges and long-term goals. The company's aim is to support clients in reducing their environmental impact while driving innovation and growth.

Dublin, IrelandHeadquarters

1989Year Founded

$8.5MTotal Funding

IPOCompany Stage

Consulting, Enterprise Software, CybersecurityIndustries

10,001+Employees

Risks

Rapid AI advancements may outpace Accenture's current capabilities, risking competitive disadvantages.

Integration challenges from multiple acquisitions could affect Accenture's operational efficiency.

The rise of AI-driven startups may disrupt Accenture's market share in customer service solutions.

Differentiation

Accenture's acquisitions enhance its capabilities in digital twin technology for financial services.

The company is expanding its expertise in net-zero infrastructure through strategic acquisitions.

Accenture's focus on software-defined vehicles positions it as a leader in automotive innovation.

Upsides

Accenture's investment in EMTECH supports central bank modernization amid digital currency evolution.

The acquisition of Award Solutions boosts Accenture's presence in the growing 5G and IoT markets.

Accenture's strategic acquisitions align with high-growth markets like digital twins and net-zero projects.

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