Senior BI Developer at WPP

Gurugram, Haryana, India

WPP Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing, AdvertisingIndustries

Requirements

  • Expert-level proficiency in Power BI (including Power Apps, Power Automate)
  • Exceptional data modelling and SQL skills
  • Highly skilled and experienced in BI development
  • In-depth knowledge of business and specialized areas
  • Strategic mindset to drive continuous improvement
  • Ability to work directly with global business customers to understand requirements and design solutions
  • Strong communication skills for engaging users, peers, and senior management in a matrixed virtual organization
  • Knowledge of industry best practices for BI platform governance, maintenance, security, and optimization
  • Awareness of advancements in AI in BI (e.g., Power BI Copilot, LLM integrations)
  • Experience with data assets in BigQuery or Snowflake

Responsibilities

  • Act as technical lead and subject matter expert for developing new global BI Reporting solutions using Microsoft Power BI
  • Ensure new products are fit for customer purpose, adhere to best practice standards, and efficiently utilize company resources and data assets
  • Apply knowledge to creatively and strategically solve problems, understand integration challenges, and assess long-term impact
  • Work directly with global business customers to understand requirements, design innovative solutions, and troubleshoot complex issues
  • Prioritize work based on customer needs and business value
  • Communicate effectively with users, peers, and senior management across the globe, managing stakeholders in a matrixed organization
  • Advise the team and introduce best practice techniques to ensure BI platforms are well-governed, maintained, secure, and optimized
  • Implement advancements in AI in BI across design, testing, rollout, and continuous improvement
  • Enable business users to self-serve BI demands through tools provision and management
  • Lead training sessions to foster data literacy and independent data exploration
  • Proactively partner with Global Technology, Transformation & Change Delivery, Group, and other teams for project-based and BAU deliverables
  • Instill and champion a customer-first culture
  • Design, develop, test, and deploy highly interactive and visually appealing Power BI dashboards, reports, and visualizations

Skills

Power BI
Power Apps
Power Automate
SQL
Data Modelling
BigQuery
Snowflake

WPP

Global marketing and communications services provider

About WPP

WPP operates in the marketing and communications industry, providing a variety of services such as branding, digital marketing, media planning, market research, public relations, and business transformation. Their approach integrates creativity with data and technology, helping clients build strong brands and engage effectively with their audiences. WPP stands out from competitors by focusing on innovation and sustainability, participating in global initiatives like the United Nations Climate Change Conference, and producing thought leadership content like the Atticus Journal. The company's goal is to be a strategic partner for businesses, aiding them in navigating the complexities of modern marketing and achieving their objectives.

London, United KingdomHeadquarters
2015Year Founded
IPOCompany Stage
Consulting, Social ImpactIndustries
10,001+Employees

Risks

Increased competition from Publicis, gaining market share and outperforming WPP in certain areas.
Potential over-reliance on strategic partnerships may limit WPP's flexibility and independence.
Challenges in effectively integrating AI into operations indicate potential gaps in current capabilities.

Differentiation

WPP excels in creative transformation, combining creativity with data and technology.
The company is a leader in sustainability, participating in global initiatives like the UN Climate Change Conference.
WPP's strategic partnerships, such as with Universal Music Group, enhance its unique market offerings.

Upsides

Increased focus on AI-driven marketing solutions enhances WPP's service offerings and client engagement.
Strategic partnerships with music industry leaders provide unique marketing opportunities and vast music access.
Winning the 'Omnichannel Excellence Award' highlights GroupM's leadership in integrated marketing solutions.

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