[Remote] Senior Associate / Product Manager - Content Management & Interoperability Capabilities at Humana

San Antonio, Texas, United States

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Not SpecifiedCompensation

N/AExperience Level

N/AJob Type

Not SpecifiedVisa

N/AIndustries

Requirements

Bachelor’s Degree or equivalent work experience in Marketing, Communications, Information Systems, or a related field
3–5 years of experience in content management, product management, or MarTech
Hands-on experience with CMS platforms such as AEP Sites, Salesforce CMS, or headless CMS architectures
Demonstrated success in roadmap development, platform optimization, and capability enablement
Experience working in agile environments, ideally within a dual-hat or embedded pod model
Strong understanding of content governance, metadata frameworks, and interoperability best practices

Responsibilities

Define and evolve the product roadmap for content management and interoperability capabilities, including platform features, modular content structures, and integration points
Leverage Adobe Experience Platform (AEP), including AEP Sites and AEP Assets, to support modular content strategies and omnichannel delivery
Collaborate with platform product teams and enterprise architects to enable headless CMS strategies and real-time content delivery
Support integration with Adobe Journey Optimizer (AJO) and Real-Time CDP, ensuring content flows seamlessly into orchestration and personalization engines
Monitor platform usage and content workflows to identify gaps, inefficiencies, and opportunities for improvement
Establish and promote best practices for content templates, metadata, and governance
Act as embedded support in agile pods, advising on content feasibility, platform capabilities, and delivery workflows
Partner with other capability owners (e.g., DAM, creative production, personalization engines) to ensure seamless content flow across channels
Support integration with orchestration platforms and testing environments to enable scalable, personalized communications
Collaborate with data science and engineering teams to evaluate and operationalize AI/ML models for content reuse, tagging, and performance optimization
Contribute to experimentation using AEP’s AI capabilities, including GenAI-assisted content creation and predictive content selection
Stay ahead of emerging trends in GenAI, adaptive content systems, and intelligent automation

Skills

Humana

Health insurance provider for seniors and military

About Humana

Humana provides health and well-being services, focusing on Medicare Advantage plans for seniors, military personnel, and communities. Their plans include HMO, PPO, and PFFS options, designed to improve health outcomes through comprehensive and flexible coverage. Humana's revenue comes from government contracts and member premiums, and they aim to maintain high renewal rates by offering quality service and competitive benefits. The company stands out by fostering a culture of inclusivity and belonging among its employees, while also ensuring accessibility for all members, including offering free language interpreter services. Humana's goal is to deliver value to its members through an extensive provider network and innovative health solutions.

Louisville, KentuckyHeadquarters

1961Year Founded

IPOCompany Stage

Social Impact, HealthcareIndustries

10,001+Employees

Risks

Potential over-reliance on AI could disrupt operations if systems fail or are compromised.

Rising medical costs and tightening Medicare reimbursements may strain financial performance.

Leadership change with new CEO Jim Rechtin could lead to strategic disruptions.

Differentiation

Humana is a leader in Medicare Advantage plans, focusing on seniors and military personnel.

The company emphasizes inclusivity, offering free language interpreter services for accessibility.

Humana leverages AI and cloud technologies through a partnership with Google Cloud.

Upsides

Humana's investment in Healthpilot enhances digital enrollment for Medicare options.

The company is the first insurer to cover TMS therapy for adolescent depression.

Humana's focus on value-based care aims to improve outcomes for kidney disease patients.

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