[Remote] Senior ABM Manager at Tekmetric

United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Automotive, SaaS, TechnologyIndustries

Requirements

5-8 years of marketing experience with a focus on ABM or Enterprise marketing
Proven experience (inferred from incomplete description, based on context of role)

Responsibilities

Develop and implement a scalable ABM strategy that aligns with company growth objectives and supports upmarket expansion
Partner closely with sales leadership, demand generation, and revenue operations to ensure alignment on target accounts, messaging, and shared goals
Build a tiered ABM framework that differentiates 1:1, 1:few, and 1:many account programs, driving engagement and pipeline contribution at scale
Plan, launch, and optimize multi-channel ABM campaigns across digital, email, events, direct mail, and personalized content experiences to influence buying committees within target accounts
Develop and manage account insights, leveraging firmographic, technographic, and intent data to inform segmentation, personalization, and outreach strategies
Create and operationalize ABM playbooks, processes, and best practices to ensure consistency, scalability, and repeatable success across regions and sales teams
Measure and report on ABM program performance using key metrics such as account engagement, influenced pipeline, opportunity creation, and closed-won revenue
Foster a culture of experimentation—testing new channels, tactics, and technologies to continuously improve ABM effectiveness and efficiency
Coordinate the planning, execution, and follow-up activities for webinars, including speaker coordination, technical setup, social media promotion, and post-event analysis
Coordinate the planning and execution of tradeshow activations, collaborating closely with the events team to maximize event impact and drive demand generation initiatives
Collaborate with Product Marketing to develop account-relevant value propositions, messaging frameworks, and content tailored to key personas within target accounts
Partner with Revenue Operations to refine account scoring, attribution, and reporting to ensure accurate visibility into ABM performance and ROI
Serve as a strategic advisor to sales teams, providing insights, tools, and enablement to accelerate deal velocity and expand relationships within key accounts
Utilize data insights to optimize campaigns, improve ROI, and make data-driven decisions. Report on campaign performance to stakeholders regularly

Skills

Key technologies and capabilities for this role

ABMDemand GenerationAccount-Based MarketingMarketing StrategyCampaign ExecutionSales AlignmentRevenue OperationsKPI TrackingCross-Functional CollaborationTarget Account Management

Questions & Answers

Common questions about this position

What does a Senior ABM Manager do at Tekmetric?

You'll build and scale an ABM function, develop a tiered ABM strategy, launch multi-channel campaigns, manage account insights, create playbooks, measure performance, and foster experimentation.

What is the salary for the Senior ABM Manager position?

This information is not specified in the job description.

Is this Senior ABM Manager role remote or office-based?

This information is not specified in the job description.

What are Tekmetric's company values?

Tekmetric's values are transparency, integrity, innovation, and a service-first mindset.

What experience makes a strong candidate for Senior ABM Manager?

Strong candidates have expertise in developing scalable ABM strategies, partnering with sales and revenue teams, building tiered ABM frameworks, launching multi-channel campaigns, leveraging account data, and measuring program performance.

Tekmetric

Cloud-based software for auto repair shops

About Tekmetric

Tekmetric provides software solutions specifically designed for auto repair shops in the United States and Canada. Its main product is a cloud-based Shop Management System (SMS) that helps over 3,000 auto repair shops improve their operations. The software includes features like automated reports, digital vehicle inspections with photos and videos, and trend tracking, which assist shop owners in making informed decisions and enhancing customer trust. Tekmetric differentiates itself from competitors by offering a subscription-based pricing model that charges a flat monthly fee based on the number of shops, making it accessible for businesses of all sizes. The company's goal is to facilitate the transition from paper-based systems to digital solutions, ultimately improving operational efficiency and customer satisfaction in the auto repair industry.

Houston, TexasHeadquarters

2015Year Founded

$1.6MTotal Funding

EARLY_VCCompany Stage

Automotive & Transportation, Consumer Software, Enterprise SoftwareIndustries

51-200Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Remote Work Options

Flexible Work Hours

Paid Vacation

Paid Sick Leave

401(k) Retirement Plan

401(k) Company Match

Life Insurance

Disability Insurance

Wellness Program

Professional Development Budget

Risks

Increased competition from other software providers threatens Tekmetric's market share.

Integration challenges from Shopgenie acquisition may disrupt service continuity.

Economic downturns could lead to reduced subscriptions, impacting Tekmetric's revenue.

Differentiation

Tekmetric offers a cloud-based SMS integrating with OEC RepairLink for OE dealer interactions.

The Tekmetric Tire Suite streamlines tire management, enhancing efficiency for auto repair shops.

Partnerships with SiriusXM and Affirm add unique value to Tekmetric's customer offerings.

Upsides

Growing demand for digital transformation boosts Tekmetric's market potential in auto repair shops.

Subscription-based model aligns with industry trends, ensuring predictable revenue and customer retention.

Expansion into tire management broadens Tekmetric's market reach and service offerings.

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