Developer Marketing Manager
XsollaSalary not specified
Full Time
Senior (5 to 8 years)
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
N/AIndustries
Requirements
- 5+ years email marketing experience as a primary focus using the Salesforce Marketing Cloud platform
- 3+ years of experience on AWS Lambda
- 5+ years of experience on Python
- 5+ years coding AMPscript
- Core understanding of how metrics are derived and how they relate to and impact performance
- Ability to code without using a WYSIWYG interface
- Knowledge of email A/B testing, personalization, and customization
- Knowledge of email best practices and optimization
- Ability to use Adobe Creative Suite Photoshop to modify images
- Thorough understanding of data extensions, subscriber imports, and group creation based on data filters
- Advanced knowledge of SQL
- 3+ years with Salesforce CRM report creation
- Knowledge of the Jira project management software
- Microsoft Excel data manipulation (vLookups)
- Ability to work autonomously in a fast-paced environment with frequent last-minute changes
- Superior communication skills
- Ability to instantaneously adapt to changing priorities
- Hands-on experience with Salesforce Marketing Cloud Email Studio (formerly ExactTarget), Journey Builder, Mobile connect for push and SMS, Einstein, AMP script coding, and hand-coding HTML and CSS without relying on a WYSIWYG editor
- Exacting attention to detail
- Self-starter who can work independently and lead a team of developers and engineers
- Can follow instructions without skimming or skipping steps
- Can work under tight deadlines
- Isn't afraid to escalate quickly to remove blockers to meet timelines
- Proactively offers assistance
Responsibilities
- Quickly and accurately build, edit, and test templates and emails in Salesforce Marketing Cloud Email Studio (formerly ExactTarget)
- Frequently code and modify AMP script
- Metrics tracking and reporting on individual emails and campaigns
- Hand code HTML and CSS (does not rely solely on a WYSIWYG interface to code)
- Create Journey Builder forms and Web Studio Cloud Pages
- Work closely with the email team, external departments, and third-party vendors with program, project, and task management
- Creation and modification of global and local content blocks
- Data extensions: define requirements, formatting, uploads, and troubleshooting
- Create conditional logic
Skills
Key technologies and capabilities for this role
Questions & Answers
Common questions about this position
What is the location for this Salesforce Marketing Cloud Developer role?
The position is based at the Noida location.
What compensation and benefits are offered?
The company offers a competitive salary alongside a strong healthcare insurance and benefits package.
What are the key skills and experience required for this role?
Candidates need 5+ years in email marketing with Salesforce Marketing Cloud, 5+ years in Python, 5+ years coding AMPscript, 3+ years on AWS Lambda, advanced SQL knowledge, and hand-coding HTML/CSS without WYSIWYG.
What is the company culture like at ShyftLabs?
ShyftLabs emphasizes employee growth, collaboration with cross-functional teams, working in a fast-paced environment with tight deadlines, and proactive problem-solving.
What makes a strong candidate for this position?
A strong candidate is a self-starter with exacting attention to detail, who works independently, leads teams, follows instructions precisely, escalates blockers quickly, and has superior communication skills to adapt to changing priorities.
ShyftLabs
Data-driven decision-making solutions for organizations
About ShyftLabs
ShyftLabs helps organizations adopt a data-first approach to their decision-making processes. Their services focus on establishing systems that enable companies to make quicker and more informed decisions based on data analysis. This approach allows businesses to gain insights that can keep them ahead of their competitors. Unlike other companies that may offer generic consulting services, ShyftLabs emphasizes the importance of data in driving decisions, ensuring that organizations can leverage their data effectively to enhance their strategic planning and operational efficiency.
None, CanadaHeadquarters
2018Year Founded
VENTURE_UNKNOWNCompany Stage
Data & Analytics, ConsultingIndustries
11-50Employees
Benefits
Health Insurance
Hybrid Work Options
Professional Development Budget
Risks
Increased competition from startups offering innovative, cost-effective solutions.
Growing demand for in-house analytics teams reducing reliance on consultants.
Rapid AI advancements may outpace ShyftLabs' current technology offerings.
Differentiation
ShyftLabs specializes in data governance, warehousing, and predictive analysis services.
The firm empowers organizations with a data-first approach for decision-making.
ShyftLabs establishes processes for faster, insightful decisions to outpace competition.
Upsides
Increased demand for data governance due to stricter privacy regulations.
Growing interest in predictive analytics in retail for inventory optimization.
Rising adoption of cloud-based BI tools among SMEs for cost-effectiveness.
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