Bounteous

Salesforce Marketing Cloud Architect

Chennai, Tamil Nadu, India

Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Consumer Software, Enterprise SoftwareIndustries

Requirements

Candidates should possess 5+ years of experience with Salesforce Marketing Cloud, demonstrating leadership in 3+ platform implementation projects. Familiarity with common Salesforce Marketing Cloud integrations, including CMS, DAM, CDP, Web Analytics, Data Visualization tools, and client databases, is preferred. Deep understanding of Salesforce Marketing Cloud, including Email Studio, Mobile Studio, Interaction Studio, and Journey Builder, along with knowledge of Salesforce CDP and Loyalty, is desired. Experience as a data modeler in relational database systems and proficiency in SQL queries, including multi-table joins, is required. Demonstrated experience establishing and maintaining data structures, data extensions, and automations within Salesforce Marketing Cloud is also necessary.

Responsibilities

The Salesforce Marketing Cloud Architect will lead discovery efforts to gather information from clients and internal team members, translate business needs into detailed technical requirements, and lead platform configuration and development of digital marketing campaigns across channels. They will oversee development, testing, and deployment of platform work, provide support to development teams, create architecture and technical specifications documents, and serve as a day-to-day technical platform SME for internal and client teams. Additionally, the Architect will work closely with project management to manage workflow and deadlines, provide support to internal execution services team for optimizations, and support senior team members with project estimation and road mapping engagements.

Skills

Salesforce Marketing Cloud
Marketing Automation
Journey Orchestration
CDP
Loyalty Programs
Email Marketing
SMS Marketing
Push Notifications
In-App Messaging
Data Schemas
System Integrations
Platform Configuration
Technical Requirements
Architecture Specifications
Digital Marketing Campaigns

Bounteous

Digital transformation consultancy enhancing customer experiences

About Bounteous

Bounteous provides digital transformation consulting services that focus on creating data-driven solutions to improve customer experiences and foster long-term loyalty. The company collaborates with clients in various sectors, including restaurants, convenience stores, payment systems, banking, insurance, and wealth management, to develop tailored digital solutions that address specific business challenges. Bounteous's approach emphasizes co-innovation, where they work closely with clients to enhance digital platforms and customer engagement strategies. Following a merger with Accolite Digital and the acquisition of Hathway, Bounteous expanded its service offerings to include comprehensive digital transformation, from strategy development to implementation and optimization. The company's goal is to deliver quick and effective results for clients, helping them remain competitive in a fast-evolving digital environment.

Key Metrics

Chicago, IllinoisHeadquarters
2003Year Founded
ACQUISITIONCompany Stage
Data & Analytics, Consulting, Consumer SoftwareIndustries
1,001-5,000Employees

Benefits

Award-winning culture
World-class, Fortune 500 engagements
Professional growth opportunities
Flexible working hours
Take-what-you-need vacation
Competitive benefits
Continuing education
Volunteer programs
Ample snacks

Risks

Rapid AI advancements may outpace Bounteous' current capabilities, risking competitive disadvantage.
Integration challenges from the Accolite merger could disrupt service delivery.
Expansion into India may expose Bounteous to unfamiliar regulatory environments.

Differentiation

Bounteous excels in co-innovation, working closely with clients for tailored solutions.
The merger with Accolite enhances Bounteous' end-to-end digital transformation capabilities.
Bounteous' partnership with Persado leverages GenAI for superior digital marketing outcomes.

Upsides

Bounteous' expertise in cloud solutions aligns with the trend of cloud modernization.
The demand for hyper-personalization in marketing boosts Bounteous' customer engagement services.
AI-driven analytics tools enable Bounteous to offer targeted digital solutions.

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