Regional Marketing Manager, Global Emerging Markets (12 Months contract) at Logitech

São Paulo, State of São Paulo, Brazil

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, Consumer Electronics, MarketingIndustries

Requirements

Min. 7 years’ experience in marketing with an emphasis on marketing communications
Min. 3 years’ experience in engaging with teams across multiple countries and in multiple markets
Strong English written & verbal communication skills
Good understanding of Global Emerging Markets and their unique needs
Strong interpersonal skills with strength in communicating across different cultures
Analytical, structured and solutions oriented
Excellent presentation and communication skills
Proven ability to build strategic relationships with key internal stakeholders
Ability to lead and drive intricate and detailed projects

Responsibilities

Translate global marketing strategies into regional plans and tactics, driving local execution across the diverse group of countries within the Global Emerging Markets region
Partner with Country Marketing Managers within the region to plan and execute marketing communications that meet the objectives of the Global Emerging Markets region
Align marcom strategies, campaigns, and KPIs with key Global Emerging Markets stakeholders and monitor the effectiveness and results of the executions
Identify best practices across countries and evangelize to share and execute these best practices amongst Global Emerging Markets countries
Partner with the Business Groups and Global Commercial Organization as the primary point of contact for marketing communications within the Global Emerging Markets region
Ensure brand guidelines are adhered to across the region to verify brand consistency and relevance across Global Emerging Markets countries
Provide guidance and direction to country marketing teams on ensuring marcom funds are invested in the right tactics that generate the best return on investment
Define and develop specific Global Emerging Markets marketing communications that meet the needs of the region
Engage with the Global Emerging Markets Regional Category Heads to plan and drive the marketing communications planning and execution of key strategies within the Global Emerging Markets
Review country marketing communications executions and provide relevant guidance to countries to ensure regional marketing objectives are met
Proactively assess, clarify, and identify Global Emerging Markets consumer needs and communicate these to relevant internal stakeholders

Skills

Marketing Strategy

Marketing Communications

Campaign Planning

Stakeholder Management

Regional Marketing

KPI Monitoring

Cross-functional Collaboration

Best Practices Identification

Logitech

Designs and sells computer peripherals and accessories

About Logitech

Logitech designs and manufactures computer peripherals and digital interaction tools, including keyboards, webcams, headsets, and mice. Their products enhance how users connect with the digital world, focusing on user experience and design. Logitech's offerings cater to a wide range of customers, from individual consumers to businesses and professional gamers, and are sold through various online and retail channels. What sets Logitech apart from competitors is their strong commitment to quality and continuous innovation, which allows them to meet the changing needs of their users and set industry standards. The company's goal is to improve digital interaction for everyone, ensuring customer satisfaction through excellent support and community engagement.

San Jose, CaliforniaHeadquarters

1981Year Founded

IPOCompany Stage

Consumer Software, Design, Consumer GoodsIndustries

5,001-10,000Employees

Benefits

Comprehensive medical, dental, and vision

Life insurance, and short- and long-term disability

Flexible spending accounts for health care, dependent care and commuter expenses

Generous paid time off and holidays

Employee Assistance Program

Wellness programs and gym/sport benefits & discounts

Company social events

Logitech product discounts

Tuition reimbursement plan

Fun environment - take a break and play a game!

Retirement plan benefits

Risks

Increased competition from brands like Razer and Corsair in gaming peripherals.

Supply chain vulnerabilities affect availability of crucial semiconductor components.

Stricter EU environmental regulations may increase production costs for Logitech.

Differentiation

Logitech's diverse brand portfolio caters to various consumer and enterprise needs.

The company is recognized for its innovative design and user experience focus.

Logitech's commitment to sustainability enhances its brand reputation.

Upsides

Growing demand for remote work solutions boosts sales of webcams and headsets.

The gaming industry's growth supports increased sales of Logitech's gaming peripherals.

Rising content creation platforms drive demand for Logitech's streaming equipment.

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