Product Marketing Specialist for New Products at PicCollage

Taipei, Taiwan

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Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, Creative AI, Mobile AppsIndustries

Requirements

Passion for social media, especially organic marketing, influencer marketing, and community building
Collaborative team player who enjoys working across disciplines
Creative, out-of-the-box thinker who loves experimenting
Good-to-excellent English copywriting and storytelling skills
Curiosity about and understanding of the Western (especially US) market and culture, how people talk, what trends resonate, what feels authentic
Comfort in uncertainty, able to prioritise your own tasks well
Nice-To-Haves
Experience running paid ads (especially on Meta)
SEO or ASO expertise
Familiarity with iOS app marketing
Extensive experience in AI tools and emerging tech
A good design sense or experience creating visuals for marketing

Responsibilities

Plan and execute campaigns for early-stage apps — from influencer outreach to paid ads to organic or community experiments
Create engaging English-language copy across platforms (App Store, ads, social, etc.)
Collaborate closely with product teams to align marketing with product goals and user insights
Research and track social media and cultural trends - especially in Western markets like the US
Bring creative ideas to the table and be willing to test, learn, and iterate quickly
Contribute to branding, visual storytelling, and light design tasks (no need to be a pro designer, just have taste!)
Measure campaign performance and share learnings with the team

Skills

influencer marketing

paid ads

Meta ads

App Store copy

social media marketing

organic marketing

community building

copywriting

trend research

branding

visual storytelling

campaign analytics

PicCollage

App for creating personalized photo collages

About PicCollage

PicCollage offers an app that allows users to create photo collages and personalized messages easily. The app enables users to turn their photos into creative collages by providing various templates, backgrounds, and stickers, or by using a freestyle mode for more customization. It caters to a wide audience, including individuals documenting personal events and families sharing special moments, and is especially popular for making greeting cards and social media posts. PicCollage distinguishes itself from competitors with its user-friendly interface and diverse creative tools. The app operates on a freemium model, allowing free downloads with optional in-app purchases for additional features, which helps attract a large user base while generating revenue. The goal of PicCollage is to simplify the collage-making process and enhance user engagement in the digital photo editing space.

San Francisco, CaliforniaHeadquarters

2007Year Founded

$2.2MTotal Funding

SEEDCompany Stage

Consumer SoftwareIndustries

51-200Employees

Benefits

Competitive salary

Performance bonuses

Stock options

Work flexibility

Free lunch

Macbooks

Office amenities

Risks

Competition from AI-driven apps may reduce PicCollage's market share.

Privacy concerns could impact PicCollage's cloud storage development for Android.

Rapid iOS updates might cause compatibility issues, affecting user experience.

Differentiation

PicCollage offers a user-friendly interface with diverse creative tools and templates.

The app supports personalized messages, enhancing user engagement and creativity.

PicCollage's freemium model attracts a broad user base with optional premium features.

Upsides

Increased demand for personalized digital content boosts PicCollage's market potential.

AI-driven features and 5G networks enhance PicCollage's app performance and capabilities.

Collaborations with influencers improve PicCollage's visibility and user acquisition.

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