Sporty Group

Product Marketing Designer

Brazil

Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing & AdvertisingIndustries

Product Marketing Designer

Employment Type: Full-time

Location: Sao Paulo, Brazil (Hybrid)

Position Overview

Sporty's websites and apps are among the most visited in the world, consistently ranking in the top of Alexa and Google Play charts within the markets where we operate. As we expand our presence across Latin America, we are looking for a highly creative and driven Product Marketing Designer to spearhead our product-based marketing creative efforts in Brazil across both web and app platforms.

In this role, you will be responsible for designing and developing engaging marketing visuals and assets that effectively communicate our product value propositions. You will collaborate closely with product, marketing, and creative teams to ensure consistent brand messaging and deliver impactful campaigns that resonate with our target audience in a fast-growing and competitive environment.

The ideal candidate will possess the ability to create and deliver creative concepts and collaborate with the wider marketing team under the guidance of the Marketing Design Lead.

Responsibilities

  • Develop visually appealing content for Sporty Bet across all of our applications and websites, from banners to design assets.
  • Collaborate with our marketing team to brainstorm and execute creative ideas for upcoming campaigns and matches. Your designs will play a crucial role in capturing the audience's attention and conveying our brand message effectively.
  • Adapt your design approach to different channels, ensuring that your work is optimized for each platform's unique requirements.
  • Whether it's a striking football match graphic or a simple score update, you'll make sure it stands out.
  • Stay up-to-date with the latest design trends and marketing strategies to ensure our visuals are always on the cutting edge. This includes keeping an eye on trends specific to our industry and target audience.
  • Work closely with our analytics and data teams to gather insights on the performance of your designs. You'll use data-driven insights to continuously improve and refine your work.

Requirements

  • Degree qualified in Graphic Design or a related field.
  • Proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects, etc.) and other relevant software.
  • Strong creative skills with a portfolio showcasing your ability to create compelling visuals across different marketing channels.
  • Familiarity with various marketing platforms and their best design practices, including Google ads, display and social media.
  • Excellent communication and collaboration skills. You'll be working closely with cross-functional teams, so effective communication is key.
  • Strong project management skills to handle multiple projects and meet deadlines.
  • A knack for generating innovative ideas that align with our marketing objectives.
  • A proactive and self-motivated mindset, always eager to learn and adapt to changing marketing landscapes.

Benefits

  • Quarterly and flash bonuses
  • Flexible working hours
  • Top-of-the-line equipment
  • Referral bonuses
  • 28 days paid annual leave
  • Annual company retreat once per year
  • Highly talented, dependable co-workers in a global, multicultural organisation
  • Payment via DEEL, a world class online wallet system
  • Our teams are small enough for you to be impactful
  • Our business is globally established and successful, offering stability and security to our Team Members

Company Information

Sporty's

Sporty's sites are some of the most popular on the internet, consistently staying in Alexa's list of top websites for the countries they operate in.

Our Mission: To be an everyday entertainment platform for everyone.

Our Operating Principles:

  1. Create Value for Users
  2. Act in the Long-Term Interests of Sporty
  3. Focus on Product Improvements & Innovation
  4. Be Responsible
  5. Preserve Integrity & Honesty
  6. Respect Confidentiality & Privacy
  7. Ensure Stability, Security & Scalability
  8. Work Hard with Passion & Pride

Working at Sporty:

Skills

Graphic Design
Marketing Assets
Creative Concepts
Campaign Design
Brand Messaging
Platform Optimization
Trend Awareness

Sporty Group

Sports app for news, scores, streaming

About Sporty Group

Sporty.com is a sports app designed for sports enthusiasts, offering features such as sports news, live football scores, live streaming, sports odds, and interactive chat. Users can follow, like, share, and watch sports content without any cost or advertisements, creating a seamless experience. The app targets sports fans who want real-time information and community engagement. Unlike competitors, Sporty.com provides free access to its services, aiming to build a large user base that can be monetized through partnerships and sponsorships in the future. The goal of Sporty.com is to enhance the sports viewing experience while fostering a loyal community of sports fans.

Campbell, CaliforniaHeadquarters
2013Year Founded
VENTURE_UNKNOWNCompany Stage
Consumer Software, EntertainmentIndustries
51-200Employees

Benefits

Quarterly Bonus
Flexible Work Hours
Paid Vacation
Annual Company Retreat

Risks

Resource allocation to Sociable Soccer may divert focus from Sporty.com's core offerings.
Technical integration of Sociable Soccer may affect user experience on Sporty.com.
Unified login system poses potential cybersecurity risks if not properly managed.

Differentiation

Sporty.com offers a free, ad-free sports app experience, unlike many competitors.
The app provides interactive features like chats with football legends, enhancing user engagement.
Sporty.com integrates live scores, streaming, and sports news in one seamless platform.

Upsides

Acquisition of Sociable Soccer expands Sporty Group's reach into the gaming sector.
Partnerships with sports organizations enhance content and provide monetization opportunities.
Growing demand for real-time sports information boosts Sporty.com's user base.

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