Principal Product Manager, Marketplace Experience at GoFundMe

San Francisco, California, United States

GoFundMe Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Fintech, Crowdfunding, TechnologyIndustries

Requirements

  • 10+ years of product management experience, with demonstrated success owning strategic, high-impact product areas at scale
  • Deep experience and a consistent track record in building, launching and scaling successful products across organizations
  • Hands-on experience in go-to-market strategy and delivery, great understanding of customer acquisition via online channels (paid ads, social)
  • Hands-on experience working closely with customers, analyzing their needs, diving deep into consumer behaviour, industry trends and collaborating with research teams
  • MBA from a leading program, ideally with a focus on technology and/or entrepreneurship
  • Prior experience in management consulting is a strong plus
  • Able to operate independently, multi-task, manage ambiguity and perform well at a fast pace and under pressure
  • Strong communicator with the ability to articulate problems, vision, requirements, strategy, plans, challenges and constraints
  • Located or willing to relocate to San Francisco, CA (hybrid role requiring 3 days per week in office)

Responsibilities

  • Own multi-year vision and strategy for complex product areas with broad company impact and significant visibility to company leadership
  • Responsible for all stages of product development and delivery, including ideation, research, business modeling, technical specifications, building, launching, measuring, optimizing and scaling (both new products/features and existing ones)
  • Be the advocate for customers and understand community needs to build delightful experiences
  • Break down sophisticated challenges into clear actions, make trade-off decisions balancing implementation details and time-to-market, and align cross-functional teams
  • Use qualitative and quantitative analysis to drive product and go-to-market decisions
  • Accountable for product vision, cost/ROI analysis, strategy, development, and execution of new initiatives and features to drive impact; lead team in defining, identifying and tracking metrics aligned with user goals
  • Collaborate cross-functionally with engineering, design, data, research, marketing, security, legal and other teams
  • Communicate the problem being solved, vision, crisp requirements, strategy, plan, challenges and constraints to senior management and collaborators

Skills

Product Strategy
Product Roadmap
User Research
Business Modeling
Technical Specifications
Product Launch
Metrics Analysis
A/B Testing
Cross-functional Leadership
Customer Advocacy

GoFundMe

Online platform for crowdfunding and fundraising

About GoFundMe

GoFundMe is an online platform that enables individuals and organizations to raise money for various needs and aspirations. Users can create fundraising campaigns in just five minutes by sharing their stories and soliciting donations from their networks and beyond. The platform caters to a wide range of clients, including those facing medical emergencies, families in need of memorial funds, students seeking educational support, and nonprofits looking for financial assistance. GoFundMe operates globally and has built a community of over 100 million people who have collectively raised $25 billion through more than 200 million donations. The company generates revenue through voluntary tips from donors and a small transaction fee on each donation, which helps cover payment processing costs and maintain platform security. GoFundMe's goal is to provide a safe and user-friendly experience for both donors and recipients, leveraging community support to help people meet their financial needs.

Redwood City, CaliforniaHeadquarters
2010Year Founded
$1,178.5MTotal Funding
SERIES_ACompany Stage
Fintech, Social ImpactIndustries
501-1,000Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Hybrid Work Options
Family Planning Benefits
Commuter Benefits
Parental Leave
Unlimited Paid Time Off
Mental Health Support
Wellness Program
Professional Development Budget
Conference Attendance Budget

Risks

Emerging crowdfunding platforms with lower fees could attract users away from GoFundMe.
Partnership with Meta may expose GoFundMe to privacy concerns, affecting user trust.
Reliance on voluntary tips may be unsustainable during economic downturns.

Differentiation

GoFundMe is the most trusted name in crowdfunding since its founding in 2010.
The platform serves diverse clients, from individuals to nonprofits, globally.
GoFundMe's user-friendly interface allows fundraisers to start campaigns in five minutes.

Upsides

Collaboration with Meta enhances social sharing, boosting fundraiser reach and effectiveness.
Specific relief funds for disasters position GoFundMe as a go-to emergency platform.
Partnerships with organizations enhance GoFundMe's reputation as a socially responsible platform.

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