Principal Product Manager, Marketplace Experience at GoFundMe

San Francisco, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Fintech, Crowdfunding, TechnologyIndustries

Requirements

10+ years of product management experience, with demonstrated success owning strategic, high-impact product areas at scale
Deep experience and a consistent track record in building, launching and scaling successful products across organizations
Hands-on experience in go-to-market strategy and delivery, great understanding of customer acquisition via online channels (paid ads, social)
Hands-on experience working closely with customers, analyzing their needs, diving deep into consumer behaviour, industry trends and collaborating with research teams
MBA from a leading program, ideally with a focus on technology and/or entrepreneurship
Prior experience in management consulting is a strong plus
Able to operate independently, multi-task, manage ambiguity and perform well at a fast pace and under pressure
Strong communicator with the ability to articulate problems, vision, requirements, strategy, plans, challenges and constraints
Located or willing to relocate to San Francisco, CA (hybrid role requiring 3 days per week in office)

Responsibilities

Own multi-year vision and strategy for complex product areas with broad company impact and significant visibility to company leadership
Responsible for all stages of product development and delivery, including ideation, research, business modeling, technical specifications, building, launching, measuring, optimizing and scaling (both new products/features and existing ones)
Be the advocate for customers and understand community needs to build delightful experiences
Break down sophisticated challenges into clear actions, make trade-off decisions balancing implementation details and time-to-market, and align cross-functional teams
Use qualitative and quantitative analysis to drive product and go-to-market decisions
Accountable for product vision, cost/ROI analysis, strategy, development, and execution of new initiatives and features to drive impact; lead team in defining, identifying and tracking metrics aligned with user goals
Collaborate cross-functionally with engineering, design, data, research, marketing, security, legal and other teams
Communicate the problem being solved, vision, crisp requirements, strategy, plan, challenges and constraints to senior management and collaborators

Skills

Key technologies and capabilities for this role

Product StrategyProduct RoadmapUser ResearchBusiness ModelingTechnical SpecificationsProduct LaunchMetrics AnalysisA/B TestingCross-functional LeadershipCustomer Advocacy

Questions & Answers

Common questions about this position

What is the work arrangement for this role?

This is a hybrid role that requires 3 days per week at the office, and candidates must be located or willing to relocate to San Francisco, CA.

What experience level is required for this position?

Candidates need 10+ years of product management experience, with demonstrated success owning strategic, high-impact product areas.

What are the key skills and qualities GoFundMe values in this role?

GoFundMe values customer obsession, out of the box thinking, grit, positive impatience, and behaviors that earn trust with internal partners and customers. They also emphasize a broad range of perspectives and diverse backgrounds to build the best products.

What does the Principal Product Manager role entail?

The role involves owning multi-year vision and strategy for complex product areas, managing all stages of product development from ideation to scaling, customer advocacy, data-informed decisions, and cross-functional collaboration.

What makes a strong candidate for this Principal Product Manager position?

A strong candidate has 10+ years of product management experience with success in high-impact areas, excels in customer focus, intuition, data-informed decision-making, cross-functional collaboration, and clear communication.

GoFundMe

Online platform for crowdfunding and fundraising

About GoFundMe

GoFundMe is an online platform that enables individuals and organizations to raise money for various needs and aspirations. Users can create fundraising campaigns in just five minutes by sharing their stories and soliciting donations from their networks and beyond. The platform caters to a wide range of clients, including those facing medical emergencies, families in need of memorial funds, students seeking educational support, and nonprofits looking for financial assistance. GoFundMe operates globally and has built a community of over 100 million people who have collectively raised $25 billion through more than 200 million donations. The company generates revenue through voluntary tips from donors and a small transaction fee on each donation, which helps cover payment processing costs and maintain platform security. GoFundMe's goal is to provide a safe and user-friendly experience for both donors and recipients, leveraging community support to help people meet their financial needs.

Redwood City, CaliforniaHeadquarters

2010Year Founded

$1,178.5MTotal Funding

SERIES_ACompany Stage

Fintech, Social ImpactIndustries

501-1,000Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Hybrid Work Options

Family Planning Benefits

Commuter Benefits

Parental Leave

Unlimited Paid Time Off

Mental Health Support

Wellness Program

Professional Development Budget

Conference Attendance Budget

Risks

Emerging crowdfunding platforms with lower fees could attract users away from GoFundMe.

Partnership with Meta may expose GoFundMe to privacy concerns, affecting user trust.

Reliance on voluntary tips may be unsustainable during economic downturns.

Differentiation

GoFundMe is the most trusted name in crowdfunding since its founding in 2010.

The platform serves diverse clients, from individuals to nonprofits, globally.

GoFundMe's user-friendly interface allows fundraisers to start campaigns in five minutes.

Upsides

Collaboration with Meta enhances social sharing, boosting fundraiser reach and effectiveness.

Specific relief funds for disasters position GoFundMe as a go-to emergency platform.

Partnerships with organizations enhance GoFundMe's reputation as a socially responsible platform.

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