Principal Product Manager, Axonify Labs at Axonify

Waterloo, Ontario, Canada

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

EdTech, HR Technology, Enterprise SoftwareIndustries

Requirements

10+ years of work experience with 6 years of product or development/development management or other technical execution experience
Technical aptitude gained through post-secondary education, experience, or a combination of both
Demonstrable experience taking new software products from concept to initial stages
Deep "Zero-to-One" product expertise
Passion for hands-on market discovery
High EQ to build trust with potential customers
Modern go-to-market acumen
Knack for growth marketing
Strong business acumen
Genuine passion for emerging technology, particularly AI
Intellectually honest and resilient in the face of failure

Responsibilities

Contribute significantly to every stage of the innovation lifecycle, from initial concept and validation to MVP, through to a full market launch
Develop deep market expertise and customer empathy by building authentic relationships with users and conducting continuous primary research to gather candid feedback
Collaborate with technical partners to create low-fidelity prototypes and concepts, and utilize them to gather user feedback and validate ideas
Define and validate potential go-to-market strategies for new products, including product-led growth (PLG), freemium, or other non-traditional models
Apply a strong commercial lens to new product ideas by understanding market size and unit economics
Drive early-stage demand and interest for new concepts using lean, low-cost growth marketing tactics
Work in rapid, iterative cycles to test hypotheses, using data-driven feedback to pivot or persevere on new ideas
Partner closely with technical counterparts in Axonify Labs

Skills

Product Management

SaaS

Product Discovery

Market Validation

MVP Development

Commercial Strategy

Innovation

Product Strategy

Axonify

Learning platform for frontline employee training

About Axonify

Axonify provides learning solutions specifically designed for frontline employees, who are the workers that directly interact with customers or manage daily operations. The platform offers an engaging and personalized learning experience that helps employees retain critical information. By encouraging frequent logins, Axonify promotes meaningful behavior changes that can enhance business outcomes. The company serves a variety of clients, including large corporations like Walmart and Merck, and operates globally with over 160 customers in 150 countries, focusing on industries such as retail, healthcare, and manufacturing. Axonify's subscription-based business model allows organizations to access continuous learning opportunities for their workforce, ensuring a steady revenue stream while delivering measurable improvements in employee performance and engagement.

Waterloo, CanadaHeadquarters

2011Year Founded

$34.2MTotal Funding

GRANTCompany Stage

Consulting, EducationIndustries

201-500Employees

Benefits

Hybrid Work Options

Remote Work Options

Flexible Work Hours

Risks

Emerging eLearning platforms with similar offerings could threaten Axonify's market share.

Economic downturns in key sectors may reduce training budgets, impacting revenue.

Data privacy regulations in the EU could increase compliance costs for Axonify.

Differentiation

Axonify specializes in gamified learning tailored for frontline employees.

The platform uses interval reinforcement to enhance employee performance and retention.

Axonify's subscription model offers scalable, continuous learning solutions for global clients.

Upsides

Recognition as a top smart hospitality solutions provider boosts Axonify's industry credibility.

Integration with Workday enhances Axonify's platform reach and functionality.

Growing demand for personalized and mobile learning supports Axonify's innovative approach.

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