PR Senior Account Executive at Accenture

London, England, United Kingdom

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Public Relations, Marketing, Advertising, Consumer TechnologyIndustries

Requirements

Passionate about consumer PR, influencer campaigns, and consumer tech
Thrives on media relations, including selling in news stories, picture stunts, brand campaigns, and placing product reviews
Strong media contacts in consumer tech and lifestyle publications, with ability to make consumer tech relatable
Experience switching between press office actions and campaigns (e.g., distributing products to media/influencers, writing news releases on consumer trends)
Involvement in new business activities, including research, idea generation, and pitching earned media skills
Proactive, hungry, creative attitude, ready to make an impact
Strong knowledge of UK consumer media and influencer landscape relevant to clients
Ability to craft stories that land with journalists, using consumer and tech contacts; loves pitching and meeting media/influencer contacts
Finger on the pulse of culture, social trends, and media landscape; shares relevant articles and updates
Passion for tech world (e.g., web cams, dash cams) with previous experience working with consumer tech brands and media
Builds rapport with clients, listens carefully to requests
Manages client reviews and approvals on documents or before work commences
Records all client meetings, key conversations, and decisions in call notes or contact reports
Collaborative, proactive relationship with clients and colleagues; acts as central point of contact with positive attitude
Thinks one step ahead, solutions-focused (brings resolutions, not just problems)
Actively contributes to creative briefing and idea development
Conducts research into clients or markets to inform creative development
Informed of status of all retained and campaign/project activities

Responsibilities

Handle media relations: sell in news stories, picture stunts, brand campaigns, place product reviews using consumer tech and lifestyle contacts
Execute campaigns: distribute latest products to media/influencers for launches, write news releases on consumer trends
Support new business: research, idea generation, pitch in meetings demonstrating earned media skills
Build and maintain press and influencer relationships
Craft and pitch stories to journalists, leveraging contacts
Monitor and share culture, social trends, media updates with team
Manage client relationships: build rapport, listen to requests, handle reviews/approvals
Record client meetings, conversations, and decisions
Act as central point of contact for clients and colleagues
Demonstrate proactivity and solutions-focus in client and internal work
Contribute to creative briefing, idea development, and research for accounts
Track and manage status of all account activities

Skills

Media Relations

Influencer Campaigns

Press Releases

Story Selling

Consumer Tech

Lifestyle Media

New Business Development

Pitching

Campaign Management

Accenture

Global professional services for digital transformation

About Accenture

Accenture provides a wide range of professional services, including strategy and consulting, technology, and operations, to help organizations improve their performance. Their services assist clients in navigating digital transformation, enhancing operational efficiency, and achieving sustainable growth. Accenture's offerings include cloud migration, cybersecurity, artificial intelligence, and data analytics, which are tailored to meet the needs of various industries such as financial services, healthcare, and retail. What sets Accenture apart from its competitors is its extensive industry knowledge and ability to deliver comprehensive solutions that address both immediate challenges and long-term goals. The company's aim is to support clients in reducing their environmental impact while driving innovation and growth.

Dublin, IrelandHeadquarters

1989Year Founded

$8.5MTotal Funding

IPOCompany Stage

Consulting, Enterprise Software, CybersecurityIndustries

10,001+Employees

Risks

Rapid AI advancements may outpace Accenture's current capabilities, risking competitive disadvantages.

Integration challenges from multiple acquisitions could affect Accenture's operational efficiency.

The rise of AI-driven startups may disrupt Accenture's market share in customer service solutions.

Differentiation

Accenture's acquisitions enhance its capabilities in digital twin technology for financial services.

The company is expanding its expertise in net-zero infrastructure through strategic acquisitions.

Accenture's focus on software-defined vehicles positions it as a leader in automotive innovation.

Upsides

Accenture's investment in EMTECH supports central bank modernization amid digital currency evolution.

The acquisition of Award Solutions boosts Accenture's presence in the growing 5G and IoT markets.

Accenture's strategic acquisitions align with high-growth markets like digital twins and net-zero projects.

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