Media Relations Specialist at Threatlocker

Orlando, Florida, United States

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Not SpecifiedCompensation

Entry Level & New Grad, Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

CybersecurityIndustries

Requirements

2–5 years of experience in public relations, communications, or a related field
Demonstrated experience drafting press content, including pitches, releases, and statements
Experience building and managing press lists and conducting targeted media research
Experience conducting press outreach with reporters
Excellent written and verbal communication skills, with strong attention to detail
Ability to work in a fast-paced, deadline-driven environment with multiple concurrent priorities
Strong organizational and time-management skills

Responsibilities

Monitor news across national, local, business, technology, and cybersecurity outlets and maintain accurate tracking of all earned media coverage
Assist in drafting, refining, and distributing targeted pitches to reporters
Research and identify relevant reporters, outlets, and verticals for media outreach
Build and maintain accurate press lists using Meltwater, Cision, or related tools
Engage with reporters as directed, ensuring timely, professional communication
Draft press releases, media advisories, reactive statements, and other core press materials
Conduct background research on reporters, outlets, and industry trends to inform outreach and strategic planning
Prepare briefing materials for interviews and media engagements, including reporter background notes and talking point summaries
Provide logistical and administrative support for media activities as needed

Skills

Key technologies and capabilities for this role

Media RelationsPress ReleasesMedia MonitoringPitchingMeltwaterCisionReporter ResearchPress ListsEarned Media TrackingBriefing Materials

Questions & Answers

Common questions about this position

What experience level is required for the Media Relations Specialist role?

The role requires 2–5 years of experience in public relations, communications, or a related field.

What are the key responsibilities of this position?

Responsibilities include monitoring news and tracking media coverage, drafting pitches and press releases, building press lists, engaging with reporters, conducting research, and providing support for media activities.

What skills are essential for this Media Relations Specialist job?

Essential skills include demonstrated experience drafting press content, building and managing press lists, conducting media research and outreach, excellent written and verbal communication, attention to detail, and strong organizational skills in a fast-paced environment.

Is prior experience with media monitoring tools preferred?

Yes, familiarity with media monitoring platforms such as Meltwater, Cision, or Muck Rack is preferred, along with experience building press lists using these tools.

What makes a strong candidate for this Media Relations Specialist position?

A strong candidate has 2–5 years of PR experience, skills in drafting press materials and media outreach, excellent communication and organizational abilities, and preferably a degree in communications or related field plus familiarity with tools like Meltwater.

Threatlocker

Provides enterprise cybersecurity software solutions

About Threatlocker

ThreatLocker offers enterprise security software that protects organizations from data breaches and cyber threats. Their main product, ThreatLocker Protect, blocks untrusted software and restricts applications from running unless explicitly allowed, effectively preventing ransomware and other malicious attacks. The company stands out with its fast customer support, typically responding in under 60 seconds, and its ability to help clients comply with various regulations. ThreatLocker's goal is to improve clients' cybersecurity posture while providing cost-effective solutions.

Maitland, FloridaHeadquarters

2017Year Founded

$295MTotal Funding

SERIES_DCompany Stage

Enterprise Software, CybersecurityIndustries

501-1,000Employees

Risks

Increased competition from emerging cybersecurity startups could challenge ThreatLocker's market position.

Rapid workforce expansion may challenge ThreatLocker's company culture and operational efficiency.

Potential over-reliance on U.S. based support could be a risk in global expansion.

Differentiation

ThreatLocker specializes in Zero Trust endpoint protection and application whitelisting solutions.

Their U.S. based support team is known for quick response times under 60 seconds.

ThreatLocker Protect blocks untrusted software, preventing ransomware and malicious software exploits.

Upsides

ThreatLocker raised $115 million to drive R&D, support, and marketing efforts.

The cybersecurity market is expected to grow at a CAGR of 10.9% from 2023 to 2028.

Increased demand for Zero Trust security solutions boosts ThreatLocker's market potential.

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